Music Industry IDP at UCLA

Music Industry IDP at UCLA Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Music Industry IDP at UCLA, College & University, 445 Charles E Young Drive E, Los Angeles, CA.

Hey Bruins!! We're closing out this February with 5 more iconic albums by Black artists that changed the music industry!...
02/28/2025

Hey Bruins!! We're closing out this February with 5 more iconic albums by Black artists that changed the music industry!

Our program is committed to honoring the impact of Black culture on modern music and recognizing the essential role that African-Americans play in the music industry. Happy Black History Month🩵💛🖤

HAPPY BLACK HISTORY MONTH BRUINS🩵💛🖤Modern music would be nothing without the major contributions of the African-American...
02/21/2025

HAPPY BLACK HISTORY MONTH BRUINS🩵💛🖤

Modern music would be nothing without the major contributions of the African-American community, so today we're highlighting some quintessential albums by Black artists that changed the music industry!

Last Monday, UCLA's new Berry Gordy Music Industry Center invited three of Motown's most essential women: Brenda Boyce, ...
02/13/2025

Last Monday, UCLA's new Berry Gordy Music Industry Center invited three of Motown's most essential women: Brenda Boyce, Suzanne de Passe, and Carol Perrin to our Music Industry 1 class to engage in an open dialogue with students about Berry Gordy's legacy. All three guests have spent years working within the Motown ecosystem and working closely with its founder.

Students learned about Gordy's upbringing, work ethic, and values that allowed for him to create a musical empire, and they received advice on how they could implement those practices into their lives to foster long-lasting legacies in the industry.

CONGRATULATIONS to Music Industry faculty and UCLA alum Ryan Svendsen on his recognition a the 67th Annual Grammy Awards...
02/07/2025

CONGRATULATIONS to Music Industry faculty and UCLA alum Ryan Svendsen on his recognition a the 67th Annual Grammy Awards!

Svendsen played trumpet on the single "16 Carriages" from Beyoncé's Cowboy Carter, which won the award for Album of The Year and Best Country Album!🩵💛

Last Wednesday, DJ, producer, and tech developer visited the Music Industry program to give a talk and workshop on gen...
10/22/2024

Last Wednesday, DJ, producer, and tech developer visited the Music Industry program to give a talk and workshop on generative AI and the future of music technology. Students discussed the possibilities, limitations, and ethics of utilizing artificial intelligence in the music-making process with a live demonstration of how music AI programs work in order to stay informed and on the cutting edge of the industry.

TODAY AT 1:00PM IN LANI HALLJoin DJ Flosstradamus in this workshop to discuss beat-making, AI, and the future of the mus...
10/16/2024

TODAY AT 1:00PM IN LANI HALL

Join DJ Flosstradamus in this workshop to discuss beat-making, AI, and the future of the music industry!

Welcome back, Bruins💛🩵 Here are some flicks from the School of Music welcome event. We're excited for a new school year!...
10/07/2024

Welcome back, Bruins💛🩵 Here are some flicks from the School of Music welcome event. We're excited for a new school year!!

NEW COURSE ALERT🔥🔥🔥This Fall under Music Industry 188: Special Courses, we will be offering Mixing: Concepts, Practices,...
06/24/2024

NEW COURSE ALERT🔥🔥🔥

This Fall under Music Industry 188: Special Courses, we will be offering Mixing: Concepts, Practices, and Business taught by Professor Erik Madrid. This class will focus on both the technique and entrepreneurship of being a mixing engineer, teaching the practical, technological skills of how to effectively mix a song as well as a playbook on how to be financially successful running your own business as a freelance mixing engineer!

Add it to your class plan on MyUCLA today!

CALLING ALL DJS!! We are excited to announce a new course coming this Fall: Music Industry 117!MI 117: The DJ as Perform...
06/20/2024

CALLING ALL DJS!! We are excited to announce a new course coming this Fall: Music Industry 117!

MI 117: The DJ as Performer dives into the role of disc jockey as a conductor and performer in today's music industry. Students will learn the art and technique as well as the history, technology, and important concepts that inform the performance in order to grow as DJs.

The course will be added to the Schedule of Classes on MyUCLA soon!

This time last year, MI Student Katie Simpson had the opportunity to go to a masterclass by Jacob Collier. In doing so s...
02/15/2024

This time last year, MI Student Katie Simpson had the opportunity to go to a masterclass by Jacob Collier. In doing so she learned the importance of connection through music and met her most frequent collaborator, Jahan Raymond (music composition at UCLA).

After the masterclass, they were so inspired that they wrote and produced a song called “Disposable,” combining their style with what they learned from Jacob Collier. He is such a massive inspiration for both of them and when they learned that he was coming to UCLA, they knew they had to show him their song. They COULD NOT believe they got a yes from his team. Performing for him was a magical experience, something they had been working towards separately and together for so long.

Katie and Jahan would like to extend their thanks to the UCLA team, for deeply caring about the students, and to Jacob Collier and his team for having the energy and patience to make this experience happen.

Join us TODAY at 12pm in Lani Hall to hear from tour manager and music industry expert David Ciemny!We will discuss the ...
01/31/2024

Join us TODAY at 12pm in Lani Hall to hear from tour manager and music industry expert David Ciemny!

We will discuss the state of the industry, how to gain exposure, and how to find opportunities for yourself in music.

The talk will be followed by a Q&A and mixer as well as live-streamed to the School of Music channel. Don’t miss it!

The Castel Collective is recruiting for this Winter Quarter! Joining their House of Music is a great opportunity for stu...
01/17/2024

The Castel Collective is recruiting for this Winter Quarter! Joining their House of Music is a great opportunity for student artists to get creative, collaborate with like-minded individuals on projects, and network with professionals in the industry. Apply today!

UCLA Alpert's very own Professor Tiffany Naiman and lecturers Automatic & Ebony Rae Vanderveer will be featured on the S...
01/11/2024

UCLA Alpert's very own Professor Tiffany Naiman and lecturers Automatic & Ebony Rae Vanderveer will be featured on the Sunday keynote panel at the 2024 NAMM Show in Anaheim, CA. Panelists will discuss key monetization strategies for artists in the streaming era and give insights to indie musicians on how to cultivate financial success and sustainability. Don't miss this chance to gain expertise from industry pros, connect with peers and chart your course to music industry success!

On January 26th, Hasitha will be performing live at The Whisky, featuring songs from her latest project, Hysteria! She i...
01/10/2024

On January 26th, Hasitha will be performing live at The Whisky, featuring songs from her latest project, Hysteria! She is one of UCLA Alpert's very own and an artist at our student-run label, Cherry Pop Records. Come out and support!

Lily Zager and The Zager Band are performing at The Whisky A Go Go next Saturday Night, at a special show celebrating th...
01/09/2024

Lily Zager and The Zager Band are performing at The Whisky A Go Go next Saturday Night, at a special show celebrating the Whisky's 60th anniversary. The band features all Herb Alpert School of Music students and alumni:

Lily Zager – Lead Vocals (Class of 2027, Music History and Industry)
Jack Zager – Keyboard/Backing Vocals (Class of 2023, Music History and Industry)
Liam McGrath – Bass (Class of 2023, Music History and Industry)
Nikhil Kumra – Drums (Class of 2026, Music History and Industry)
Julia Kai Fink – Guitar (Class of 2026, Music History and Industry)
Peter Walsh – Cello (Class of 2024, Cello Performance)

The band will be performing songs from their upcoming album Blackout scheduled for release this February, featuring songs all recorded at the Mo Ostin Studio!

We’ve spent 334 days of 2023 looking forward to the best day of the year🎶 Here’s our Music Industry IDP !
11/30/2023

We’ve spent 334 days of 2023 looking forward to the best day of the year🎶 Here’s our Music Industry IDP !

Meet Richard Bussey: Vice President, Accessories, Lifestyle, and Licensing at FenderAfter unsuccessfully leading an earl...
11/08/2023

Meet Richard Bussey: Vice President, Accessories, Lifestyle, and Licensing at Fender

After unsuccessfully leading an early-2000’s punk band, Richard turned his knack for self-promotion into a business career. Beginning as an assistant buyer in the travel industry, he quickly found a passion for taste making and decisive assortment decisions. Upon moving to LA to chase a failed stand-up comedy career, he turned his focus to the music products business where he began a career at Guitar Center, where his love of business was matched with the desire to create the tools needed for musicians to craft their own sound. Joining Fender as the Director of Guitar Accessories, he launched a variety of products including Fender’s first foray into the Effects Pedal market. As Vice President, Accessories, Lifestyle, and Licensing he oversees an amazing department of product managers and a licensing department responsible for myriad partnerships and outbound collaborations, such as 2023’s
Fender x Wrangler collection.

Come meet Richard tomorrow, November 8th, at 1pm in Lani Hall for our Fender Panel. We hope to see you there:)

Meet Beth Wawerna: Director of Brand Copy at FenderBeth is a writer, creative director and musician with over 20 years e...
11/08/2023

Meet Beth Wawerna: Director of Brand Copy at Fender

Beth is a writer, creative director and musician with over 20 years experience in media, marketing and music. She got her start in the late 90s as the Associate Editor of Spin.com, where she wrote a music news column, interviewed hundreds of artists and had the incredible privilege of getting yelled at by Papa Roach. After SPIN, Beth (somewhat inadvertently) stumbled into the world of brand marketing and a decade-long tenure as VH1’s Editorial Director – a role that sharpened her skills as a creative
leader and brand messaging strategist. But as shows like Behind the Music and Storytellers gave way to reality TV and Bret Michel’s wiglet, Beth craved a return to music. In 2018 she landed her dream job as the Director of Brand Copy at Fender, where she leads the brand voice and creative strategy for all top tier marketing campaigns across the FMIC portfolio. Beth is also a musician/songwriter and fronts the band Bird of Youth.

Come meet Beth tomorrow, November 8th, at 1pm in Lani Hall for our Fender Panel. We hope to see you there:)

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445 Charles E Young Drive E
Los Angeles, CA
90095

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+13109684682

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We are are thrilled to introduce the UCLA Herb Alpert School of Music's brand new B.A. in Music Industry! The new Bachelor of Arts Music Industry Program empowers tomorrow’s music business leaders today. It’s the only professional degree program in the nation that combines guaranteed direct access to today’s music industry leaders with the proven curriculum of the UC system’s only music school — and it all happens in Los Angeles, the global hub of media and creativity. The Program merges the artistic, critical, and business perspectives to help future trailblazers manifest their own paths through the rapidly evolving music industry. Our diverse students from all over the world don’t just wind up working in the business, they rework the music industry from the inside out. They become the entrepreneurs, creators, influencers, innovators, the visionaries who catapult their careers and define the next generation of leadership in the music business, leveled up.

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