10/27/2011
Georgetown University – SPIRE Institute
City Lab Fall 2011
Problem Statement
The students of the fall term 2011 City Lab class have chosen to focus their term work on determining how the “adaptive community” economic cluster can be developed in northeastern Ohio. The idea is to determine how to help convene the various corporate, non-profit and government organizations that in some way serve the prosthetic or exo-skeletal market.
The City Lab students will spend the rest of the term studying this market, its culture, the industry dynamics, and the people whose lives are impacted by this work. Using SPIRE as a home base for the development of this cluster, the students will seek to develop a business plan that creates a strategy, structure and implementation approach to generate a sustainable economic cluster.
Cluster economics has become a meaningful way to strategize the economic development of regions. According to Harvard University’s Institute for Strategy and Competitiveness, Clusters:
“… are geographic concentrations of interconnected companies, specialized suppliers, service providers, and associated institutions in a particular field that are present in a nation or region. Clusters arise because they increase the productivity with which companies can compete.”
This approach is powerful because it is a sub-section of one of the largest industry sectors in northeast Ohio. The Center for Economic Development within the Maxine Goodman Levin College of Urban Affairs at Cleveland State University describes the healthcare industry in Northeast Ohio in the following way:
“From 1978 to 2003, the national population grew by 31 percent, while the national healthcare industry’s employment increased 116 percent (1.63 ratio). In Cleveland, the population has remained almost unchanged (–3%), while the healthcare industry grew 80 percent (1.86 ratio). Therefore, during the long-term period, Cleveland’s healthcare cluster grew faster than the national rate when controlling for the change of population.”
Geneva, Ohio-based Georgetown University partner SPIRE Institute is in the process of determining how best to partner with organizations in the adaptive community space. Specifically, SPIRE has had conversations with Parker Hannifin, the USOC, the Wounded Warriors, other Military organizations, and many major sports alliances. In addition, SPIRE is interested in bringing to its campus many players in the health care industry to help establish it as a major player in the adaptive community space.
By the end of the Fall 2011 term, City Lab students will have created a strategy, development plan and communications plan to develop a solid economic model for a cluster incubated at SPIRE, but with the intent of serving Geneva and the entire Northeast Ohio region.