02/10/2019
Bharath School of Management Studies is one of the Centres of Excellence of Bharath University providing Management
Education in the core areas and specializing in the emerging ones like retail, hospitality, hospital, realty, infra, education, etc., The School is fully equipped with all the essential infrastructures like modern, interactive classrooms, edusat facilities, well stocked libraries, e-journals and e-books, simulated models and case studies, real time training, online learning facilities in classes and modern hostels with multiple cuisine facilities, fully wifi campus, etc. The faculty is an admix of career professionals from the industry, the core management educationists, visiting faculties from Global Biz Schools. The curriculum is interlaced with special mental and personality training programs in yoga, meditation, pre placement training, personality development, stress management, etc., The students are assured of campus placements in the best of corporates in India and Abroad.
Retail
Management
The fast changing global scenario has created new demographics mutationally changing lifestyle higher disposal incomes continuous levitation of the Lower class into the middle and Upper middle classes which demand a differentiated supply side management. The Sectors which were hitherto unorganized and unsystematically functional have to be managed professionally calling for functional specialization in product displays, market pe*******on, product awareness of customers and the like. The Retail Sector in India is clearly witnessing a sea change and a rapid growth and in a short while it can be one of the prime movers of the economy as is evident by the entry of all the major National and International operators. In fact globally, the health of the economy is judged by the retail consumption of the populace. There is a clear yawning gap of professional skills required to move this sector forward. Our program has been tailored to equip the students with knowledge and ability to meet and adopt to the changing contours of this emerging sector. This will be a business Management program with a difference. Like any other difference. Like any other Management program, it provides the rigorous business and general management education in its core offerings of Marketing, Operations, Finance and Human Resources along with the functional super specialization in Retail Management which opens a window for employment not only in the Retail but also into the industries which interface with them. The offering includes a comprehensive over view of Retailing, retail environment, the changing facets of retail industry, the demands for continuous change in the skill sets, adaptability, out-of-box thinking process, Display management, etc. The other essential elements include customer psychology, behaviourial management, retail store chain operations, selling I marketing skills, franchising, buying and merchandising, displays and brand promotions, visual merchandising, supply chain management, multi-brand retailing, specialized software and their deployments, POS management, international retain chains - their strategies and related case studies, similar emerging national level activities and strategies and Laws related to retailing. The Course content is inter woven with practical assignments, case studies, workshops, field trips, internships, etc. The projected exponential rate of growth of this sector is highly encouraging for the career professionals. The industry is in its nascent state of transformation. The growth is primarily propelled by the bourgeoning, spending middle-class of the country, which will exceed the population of United States of America or that of the entire Europe by the end of this decade. So the need for talented and aspiring professionals will be unending with substantial growth opportunities as the businesses expand their horizons.
Hospitality & Tourism Management
The growth of manufacturing industry, service sector and rapid urbanization has necessitated a very substantial increase in travel of Professionals across the country in particular and Internationally in general. The creation of wealth in the hands of the professional class and their disposable income coupled with travel as a perquisite and as a part of pay package of Middle level executives has primed the domestic tourism over the last few years and of late Indians are among the sought after international travel groups. This growth is bound to subsist over the next few decades. This in turn has propelled the growth of Hotels,
Resorts, Time sharing hospitality activities and the like the present day traveler who chooses to stay in a resort or a Star hotel demands an exclusive and a very personal service. This calls for very highly specialized skills in the delivery of the services, Management of the hotels, food and beverage sections, restaurants, bars, retail outlets, auxiliary services at the Hotels and Resorts, Travel and transport management etc. The mantra is " Perfect product delivery, service differentiation and thereby optimum Guest satisfaction". Therefore today's hospitality professional is not hospitality professional is not just a Hotel Manager, but with a core management skills of Finance, Marketing, Human-resources, basic engineering besides the functional specialization of Room Management, Guest relationship, Food and Beverage management, Culinary specialization, Hotel design and project management, Event management, Utility management optimization. This management degree can lead to prosperous career in the ever growing Hotels, Resorts Cruise liners, travel and tour companies. Infact India Hospitality professionals are globally sought after, the opening up an unlimited job opportunities for Hospitality professionals.
Real Estate & Infrastructure
Management
The rapid urbanization and the indispensable growth of Infrastructure in the country calls for a special category of professional skills which were hitherto catered to by general management professionals. All the business schools in India like the IIM's, ISB and the Global schools like the HBS have recently been hosting courses i real estate and infrastructure management. This clearly emphasizes the need and the necessity for these courses. These courses beside equipping the participants with General Management skills provide deep insights into Investment, Financial analysis Leadership skills, Real estate property management, Real estate development, commercial real estate, Township planning development, unlocking new sources of real estate capital Real estate bench marking indicators, Construction and contracting, municipal development, statutory compliances Global and local, energy optimization, clean water-air land, environment management futuristic growth plans an trends as the globe prepare itself for its 6 Billion population over the next three to four decades. These courses normally are best run in conjunction with the BHARATH SCHOOL OF ARCHITECTURE AND DESIGN, which will enhance the operational and leadership skill of the participants with the complete understanding of Management, Design and Engineering. The infrastructure Management focuses on Core areas like Road building Major infrastructure like bridges, dams, waterway Railways and the like. The courses enhance the Management and Commercial skills the Technical professional besides providing an insight into the emerging trends, futurist technologies, B-0-0-T model man power management (both skilled and un-skilled), public relations and the like. These are the emerging areas where skills are in short supply and Career growth opportunities galore.
Educational Management
India's core strength lies in harnessing its unlimited human resources and
Spreading them globally to be the major foreign exchange earner of this nation. This calls for innumerable the education institutions from Schools to centres of excellence managed to perfection. Education management course is a comprehensive
effort in dealing with the dynamic side of education practices, its delivery to ensure that the right pupils receive the
right education from the right teachers at the right cost as Graham Balfour said.
Our educational management courses besides the core offerings of a management course also provide insight into the material side like buildings, play grounds, equipments, instructional supplies, laboratories, etc. Besides the laws and regulation relating to education, management of curriculum, the techniques of class room procedures, the fundamental principles and practices psychology, sociology and ethic Management of long distance education, continuing education adult education are also thought separately. The fact that more than 60% of lndia's population is still below acceptable levels education and they all have to educated clearly vindicate need for innumerable number educational institutions which are professionally managed. Therefore educational management is the need of the hour and career opportunities are unfathomable.
