04/02/2021
COLORS was founded in 2013 as a distribution and development company for sports integration. Thanks to the vision of the Chief Executive, Annalisa Tavazzani, the company over the years has opened various divisions and acquired an important know-how in many sectors, borrowed with and from Studio Tavazzani. Thus was born the pharma division and brands dedicated to research such as Regenesis, as well as heterogeneous consultancy in different sectors.
Annalisa Tavazzani is in fact specialized in the study of innovative materials and in the development of new technologies. Since 1997, she has collaborated with important companies: Ferrovie dello Stato, Armani Hotel, Emaar, Fin International, Flos, Foscarini, Meritalia, Moroso, Aqua Creations, Marker, Melting Pot, Chanel, Louis Vuitton, Montblanc, Richemont, Gucci, Olimp sport Nutrition, Mia Furniture, Alchymia, Coiver, Giovanni Crespi, Alicrite and Sintetica.
After an initial awareness of the products developed by the Swedish company Polygiene in 2016 during the production of design antimicrobial stools, in 2020 COLORS favors the signing of a worldwide exclusive contract for the production of a line of "ViralOff® Shield" and “ViralOff® Shield & Odor Crunch” products, between Milano Colori and Polygiene, of which COLORS has acquired the exclusive distribution.
At the end the 2020 COLORS signed the sub-contract of exclusive distribution with Milano Colori to promote the products in the World.
COLORS in the 2021 will introduce its own brand on the cans ”Regenesis” changing the name of products line in "Regenesis Shield with ViralOff® Technology".
This concept will be applied to all the ViralOff® Shield products.
In the same year will produce and launch in Market the new "Regenesis whitening sanitizing with ViralOff® Technology" to be used in the professional and domestic washing machine.
COLORS is today carrying out a corporate reorganization through a development in terms of territorial coverage of its offices, in Milan and Mussolente and trough a capitalization of its expertise. In the 2021 Lisa Tavazzani will be the owner of the company and COLORS will see event the entrance of a new shareholder and active partner as General Manager Mario David Odicini.
COLORS will change its logo in COLORS TRACE and will create five assets to improve its business: TECHNOLOGY – REGENSIS – ART – CONSULTING – EVENTS.
Starting from 2021, COLORS is part of AssICC (Italian Chemical Trade Association).