By recognizing specific programming, the Peabody Awards spotlight instances of how electronic media can teach, expand our horizons, defend the public interest, or encourage empathy with others. Such excellent stories exist across genres and media types, and across regions and borders.
When the first set of Peabody Awards were given out in 1941, broadcasting meant radio. Before the decade was over, the scope of the award grew to include television storytelling. By the late 20th Century, television was redefined through cable and satellite technologies. The Peabody Awards again recognized shifts in storytelling as a result of these changes.
Early into the 21st century, we began to celebrate exemplary web content, which continues to open doors for new forms of storytelling. And now, with programming readily available for on-demand and online streaming through new platforms and exhibition spaces, what separates these spaces is less meaningful than the stories being told there. Throughout all this, the scope of the Peabody Awards continues to grow as media changes, but our goal remains the same: to recognize stories that matter.
-Dr. Jeffrey P. Jones