PRSA Buffalo Niagara

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PRSA Buffalo Niagara

Advancing the profession and the professional. This page is operated by PRSA Buffalo Niagara chapter volunteers to promote PRSA news, events and resources.

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26/08/2026

Great morning with The Martin Group, Director of Public Relations, Kate Measer, covering how to tell a better story to appeal to the media and where Ai is taking the conversation.

26/08/2026

The Excalibur Awards aren't just about campaigns and tactics — they're also about the practitioners and leaders who make our profession better every day.

Whether you're a PRSA Buffalo Niagara member or not, you can nominate someone for one of our Special Honors Awards for free: https://form.jotform.com/220556588492265

⭐ 𝗔𝗻𝗻 𝗥. 𝗖𝗮𝗿𝗱𝗲𝗻 𝗥𝗶𝘀𝗶𝗻𝗴 𝗦𝘁𝗮𝗿 𝗔𝘄𝗮𝗿𝗱
Recognizes an outstanding newcomer to the public relations field.

⭐ 𝗢𝘂𝘁𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗔𝘄𝗮𝗿𝗱
Honors a WNY business executive who acknowledges and supports the role of public relations in their organization and community.

⭐ 𝗠𝗮𝘆 𝗖. 𝗥𝗮𝗻𝗱𝗮𝘇𝘇𝗼 𝗢𝘂𝘁𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗣𝗿𝗮𝗰𝘁𝗶𝘁𝗶𝗼𝗻𝗲𝗿 𝗔𝘄𝗮𝗿𝗱
Identifies a PR practitioner who has achieved exceptional professional success, demonstrates the highest ethics, and is dedicated to serving our community and profession.

⭐ 𝗕𝗼𝗮𝗿𝗱 𝗼𝗳 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿𝘀' 𝗗𝗶𝘀𝘁𝗶𝗻𝗴𝘂𝗶𝘀𝗵𝗲𝗱 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗔𝘄𝗮𝗿𝗱
Honors a PRSA Buffalo Niagara member who has demonstrated an exceptional and sustained commitment to chapter service — strengthening the profession through volunteer leadership and embodying the highest standards of ethics and excellence.

24/08/2026

Why didn't they cover my story? Kate Measer knows.

Every communicator has asked the question. The answer might surprise you.
Join PRSA Buffalo Niagara for Summer Seminar Series: Your Story Didn't Make the News—and It Probably Wasn't Your Pitch with Emmy Award-winning former news producer Kate from The Martin Group.

Kate will take you inside today's newsroom and share what really influences media decisions, why great stories sometimes don't get coverage, and how communicators can strengthen their approach to earned media.

📅 This Wednesday, August 26
⏰ 8–9 a.m. ET
📍 Lippes Mathias LLP
Free for PRSA Buffalo Niagara members!

Start your morning with fresh insights and practical strategies you can put to work immediately.

Register today: https://prsabuffaloniagara.starchapter.com/meetinginfo.php

22/08/2026

PRSA Buffalo Niagara was proud to march in the 24th Annual Puerto Rican & Hispanic Day Parade of WNY! Celebrating culture, community, and the power of raising every voice across WNY! ¡Pa’Lante Mi Gente!

17/08/2026

Is your brand showing up where people are searching? JOIN US WEDNESDAY!

AI is changing how audiences discover information—and communicators need to understand what that means.

Join PRSA Buffalo Niagara for Summer Seminar Series: AI Visibility: How to Get Your Brand Named in AI Answers with Dave Burnett, founder of AOK Marketing and Public Relations Society of America (PRSA) ICON speaker.

You'll learn how AI platforms surface information, how PR and SEO intersect with AI visibility, and how to help your organization or clients get found in AI-generated answers.

📅 Wednesday, August 19
⏰ 12–1 p.m. ET
📍 Virtual
Free for PRSA Buffalo Niagara members!

Register today and learn how to position your brand for the future of search. https://prsabuffaloniagara.starchapter.com/meetinginfo.php?id=251&ts=1785441786

14/08/2026

Last Chance!

📣 PRSA Buffalo Niagara is hitting the parade route!

We're looking for members to march with us in the Puerto Rican and Hispanic Day Parade TOMORROW! 🇵🇷

Join us as we celebrate the vibrant culture, heritage, and contributions of Puerto Rican and Hispanic communities across Western New York.

📍 Niagara Street, Buffalo's West Side
⏰ Lineup: 9:15 a.m.
👟 Comfortable shoes + PRSA gear
👕 New PRSA T-shirts for participants!

Let's show up, show out, and celebrate PRSA style!

👉 Register to march with us: https://prsabuffaloniagara.starchapter.com/meetinginfo.php?id=250&ts=1785102974

11/08/2026

Summer Seminar Series is here! FREE to members, let's go!

This summer, we're bringing together industry experts for three sessions designed to help you stay ahead of what's changing in hashtag and hashtag .

Summer Seminar Series Lineup:
🤖 AI Visibility: How to Get Your Brand Named in AI Answers
📅 August 19 | 12–1 p.m. ET | Virtual
Featuring Dave Burnett, founder of AOK Marketing and PRSA ICON speaker.

📰 Your Story Didn't Make the News—and It Probably Wasn't Your Pitch
📅 August 26 | 8–9 a.m. ET | Lippes Mathias LLP
Featuring Emmy Award-winning former news producer Kate Measer.

🖨️ Beyond the Screen: Stand Out with Print Again
📅 September 2 | 5:45–7:30 p.m. ET | Print2Web
Featuring Gene Szerbiak, print industry expert, followed by a networking happy hour!!

PRSA members attend FREE, thanks to The Martin Group, Print2Web, LLC, and The Charter School for Applied Technologies! Not a member? $20! Join us for one session or all three! Take advantage of this opportunity to connect, learn, and grow with fellow communications professionals.

Register today: https://prsabuffaloniagara.starchapter.com/meetinginfo.php

31/07/2026

𝘠𝘰𝘶𝘳 𝘸𝘰𝘳𝘬 𝘪𝘴 𝘢𝘭𝘳𝘦𝘢𝘥𝘺 𝘵𝘦𝘭𝘭𝘪𝘯𝘨 𝘢 𝘴𝘵𝘰𝘳𝘺. 𝘛𝘩𝘦 𝘌𝘹𝘤𝘢𝘭𝘪𝘣𝘶𝘳 𝘈𝘸𝘢𝘳𝘥𝘴 𝘮𝘢𝘬𝘦 𝘴𝘶𝘳𝘦 𝘱𝘦𝘰𝘱𝘭𝘦 𝘩𝘦𝘢𝘳 𝘪𝘵.

Winning an Excalibur Award means your work has been evaluated by communications professionals from across the country and recognized as some of the best in Western New York. That's not just a trophy — it's validation that stands out on a resume, elevates your team, and sets a benchmark for your organization.

𝗦𝘂𝗯𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝘀 𝗳𝗼𝗿 𝘁𝗵𝗲 𝟮𝟬𝟮𝟲 𝗘𝘅𝗰𝗮𝗹𝗶𝗯𝘂𝗿 𝗔𝘄𝗮𝗿𝗱𝘀 𝗰𝗹𝗼𝘀𝗲 𝗙𝗿𝗶𝗱𝗮𝘆, 𝗔𝘂𝗴𝘂𝘀𝘁 𝟭𝟰 𝗮𝘁 𝟱 𝗽.𝗺.

Don't let your best work go unrecognized. Submit at https://prsabuffaloniagara.org/excaliburawards

27/07/2026

March with PRSA Buffalo Niagara! 🎉

Join us on Saturday, August 15 for the Puerto Rican & Hispanic Day Parade as we celebrate the rich culture and vibrant communities of Western New York.

👕 New PRSA T-shirts provided
📍 Niagara Street, Buffalo's West Side
🕘 Lineup at 9:15 a.m.

Register: https://prsabuffaloniagara.starchapter.com/meetinginfo.php?id=250&ts=1785102974

Come celebrate, connect, and represent PRSA Buffalo Niagara. Register now to march with us—we'll send all the event details before parade day!

24/07/2026

The views were incredible, but the conversations were even better. 🌊⚓

Thank you to everyone who joined us for Canalside Connections: Set Sail with PRSA!

Address

10013

Telephone

716-508-0277

Website

http://www.prsabuffaloniagara.org/

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