01/10/2026
"The Power of the Real: How MCA Australia became the worldโs most visited contemporary art museum" is out now!
Drawing on her experiences bringing art to the wider public โ driving a travelling gallery around Scotland and leading Birminghamโs acclaimed Ikon Gallery โ Elizabeth Ann Macgregor relates what she encountered as an outsider on her way to becoming an insider. She reveals the bold strategies that revitalised the MCA: free access, team building and collaboration, community engagement and political negotiation โ amid funding challenges and intense public scrutiny. Through it all, Macgregor demonstrates her unwavering belief in the power of art and artists to shape society.
๐Learn more at https://bit.ly/4gmCJ7v