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Swiss School of Business and Management Geneva

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Schweiz
Geneva
Swiss School of Business and Management Geneva

SSBM Geneva is a research based business and management school with faculty from top universities an

04/09/2026

How do you define sustainability in modern Project Management?

In the latest video, Dr. Gilbert Silvius, Professor of Sustainable Project Management at SSBM Geneva, explores why sustainability has become essential to effective leadership, corporate decision-making, and long-term business success.

For organisations to create lasting value, sustainability must be more than a goal but a part of how we think, lead, and make decisions.

Watch Dr. Silvius share his perspective on the role of sustainable leadership in shaping the future of business.

03/09/2026

Is ChatGPT becoming the new Google?

For more than two decades, Google has shaped how we discover information, products, and services online. But AI is changing that habit. Instead of browsing through pages of search results, people are increasingly asking AI to understand what they need, compare options, and help them make decisions. And naturally, advertising is starting to follow.

The opportunity for brands is huge, but so is the challenge around trust. If an AI recommends a product, how do we know whether it is genuinely the best option or simply a sponsored one?

At the same time, businesses may need to rethink SEO as visibility shifts from ranking on search engines to being mentioned and recommended by AI. AI isn't just changing how we search; it could fundamentally change how advertising works.

Explore what ChatGPT Ads could mean for advertising, SEO, brands, and consumers in our newest blog: https://www.ssbm.ch/ai-advertising-is-chatgpt-the-new-google/

03/09/2026

Study at SSBM Geneva. 🎓

Looking for an international study experience that goes beyond the classroom?

At SSBM Geneva, learn from experienced professionals, meet students from around the world, and gain practical knowledge that you can actually use in your future career.

Whether you’re starting your journey or looking to take the next step, our programs are designed to help you grow, build your network, and prepare for the global business world. 🌍

01/09/2026

Start Your Next Chapter at SSBM Geneva!

Whether you're starting your academic journey with a Bachelor's degree, advancing your expertise with an MSc or MBA, or taking your career to the highest level with a DBA, SSBM Geneva offers programmes designed for today’s global business environment.

📍 Study in Geneva, Switzerland
🌍 Join an international academic community
🚀 Build knowledge, leadership skills, and your professional future

Explore our programmes and apply today: https://www.ssbm.ch/geneva-campus-programs/

31/08/2026

Why is clear and constant communication important in leadership?

Clear communication leaves less room for assumptions, confusion, and rumors and gives employees the direction they need to execute their responsibilities effectively.

As Dr. Jonathan H. Westover, Professor of Stakeholder and Communication Management at SSBM Geneva, explains, consistent communication helps teams stay aligned, complete assignments in a timely manner, and maintain the expected quality of their work.

Watch the video to see Dr. Westover share his perspective on the role of communication in effective leadership.

27/08/2026

Student Success Story 🎓✨

We are proud to spotlight the journey of our student Omar Abu Ghoush, an entrepreneur who is building Eternity, a platform designed to simplify and transform the university admissions experience for students around the world.

While pursuing his studies at SSBM Geneva, Omar has been turning an idea into a growing venture, bringing together technology, education, and an international perspective to address real challenges faced by students.

His story is a great example of what can happen when academic learning meets entrepreneurial ambition.

Read Omar’s full success story and discover how his experience at SSBM Geneva has contributed to his journey as an entrepreneur: https://www.ssbm.ch/success-story-omar-abu-ghoush-eternity/

26/08/2026

Join us for our Open Day at SSBM Geneva and take the opportunity to learn more about our school, programmes, and student community.

Date: 17th September 2026.
Time: 10:00 AM – 12:00 PM

The Open Day is open to both prospective and current students. It is a great opportunity to visit our campus, meet members of our academic team, and learn more about studying at SSBM Geneva.

What’s on the programme?

🎓 Discover SSBM Geneva and our programmes
💡 Join a practical Presentation Skills Workshop
🏫 Explore our campus and learning environment
💬 Get your questions answered in our Q&A session

Whether you are thinking about joining SSBM Geneva or are already part of our student community, we would be very happy to welcome you.

Register here: https://docs.google.com/forms/d/1rMjuknWn-RpaB33YFL3UZ7d93SuEMRhSJtzqZaE9HH4/viewform?edit_requested=true

We look forward to seeing you at SSBM Geneva!

25/08/2026

5 books every business student should read in 2026 📚

Business education doesn’t stop in the classroom. The right books can challenge how you think, help you understand the forces shaping business, and give you perspectives you can apply to your studies and future career.

From AI and strategy to finance, technology, and operations, these five books offer valuable insights for the next generation of business leaders.

Discover our recommendations and start building your 2026 reading list: https://www.ssbm.ch/5-books-every-business-student-should-read-in-2026/

20/08/2026

What happens to jobs when technology evolves?

That question is becoming harder to answer, not simply because some jobs may disappear, but because the nature of work itself is changing.

AI is entering offices, robotics is transforming manufacturing and logistics, and autonomous cars are moving from experiments into real-world services. But behind each of these technologies is something we don't always talk about enough: new roles, new responsibilities, and a growing need for new skills.

The real challenge for businesses and education is not just preparing people for the jobs that exist today. It is preparing them for jobs that may look very different tomorrow or may not exist yet.

So, what skills will employers need? How should education adapt? And what can professionals do to stay relevant as technology continues to reshape the workplace?

Find out more: https://www.ssbm.ch/future-of-work-ai-technology-jobs-skills/

19/08/2026

New Student Testimonial 🚀

At SSBM Geneva, we are proud to share the journey of Edgar Olowo, a civil engineering professional who chose our Online Global MBA to expand his perspective beyond the technical side of his career.

For Edgar, the MBA has been about more than gaining a qualification. It has been about developing practical skills in leadership, financial planning, project management, communication, and strategic decision-making, and applying them directly to his professional environment.

His experience is a powerful reminder that professional growth does not stop once you become established. Continuous learning creates new perspectives, strengthens existing expertise, and opens the door to new possibilities.

At SSBM Geneva, this is exactly what we believe education should do: connect knowledge with practice and empower professionals to become more well-rounded leaders.

Discover Edgar’s full journey and learn how an MBA can complement your professional expertise: https://www.ssbm.ch/edgar-olowos-mba-journey-ssbm-student-testimonial/

Adresse

Avenue Des Morgines 12
Geneva
1213

Heures d'ouverture

Lundi	09:00 - 17:00
Mardi	09:00 - 17:00
Mercredi	09:00 - 17:00
Jeudi	09:00 - 17:00
Vendredi	09:00 - 17:00

Site Web

https://www.ssbm.ch/

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