IE Business School

IE Business School At IE Business School, we believe that we can use innovation and technology to break down boundaries, benefiting people all over the world.
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Better business, insightful learning. We believe in a disruptive and inclusive future. Virtual Tour of the Campus: http://bit.ly/8Nn89y
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Videos on Youtube: http://www.youtube.com/IEBusinessSchool

30/04/2026

How can brands earn attention instead of interrupting it?

Raquel Rellán, Vice-President, Client Experience and Head of Consumer at Weber Shandwick Spain, joined the MARCOM Speaker Series at IE Business School to share her take on what makes brands truly relevant today.

Her answer? Strategy, creativity and impact, but above all, listening.

From building brands with soul to understanding what audiences really expect, Raquel reminded students that creativity brings the magic, while consistency builds loyalty.

21/04/2026

Understanding consumers goes beyond data: it means being part of their everyday lives.

At IE Business School’s MARCOM Speaker Series, Jaime Liriano from General Mills shared how real growth comes from constant connection, capturing insights in every moment and even cooking with consumers to truly understand them.

In a fast-moving industry, brand relevance depends on clarity, ex*****on and the ability to adapt to a more global and curious consumer. Because today, staying close to reality is what sets brands apart.

Take a look!

17/04/2026

Can a social impact company scale like a deep-tech one?

In the Marcom Speaker Series, Sonia Paz, cofounder, partner and board member at Silverce, shared what it really takes to build something that challenges expectations.

For her, technology is not about replacing humans, it’s about enabling better connections. And leadership, especially for women, is not about fitting into a mold, but about owning your perspective and communicating it with confidence.

It’s a reminder that building the future of business is not just about what you create, but how you connect, lead and make others believe in your vision.

The Class of 2026 from our International MBA and our Master in Business Analytics & Data Science take their next steps. ...
06/04/2026

The Class of 2026 from our International MBA and our Master in Business Analytics & Data Science take their next steps. 🎓

It’s been a journey defined by growth, collaboration and real impact.

They leave IE University with more than knowledge: with a mindset ready for what comes next. Now part of a global network of 86,000+ alumni, they move forward ready to lead with purpose and keep building their .

Graduation was never the finish line; it's the starting point. 🎓Congratulations to the Master in Digital Business & Inno...
27/03/2026

Graduation was never the finish line; it's the starting point. 🎓

Congratulations to the Master in Digital Business & Innovation class of 2026. It's been a journey shaped by growth, challenge and a constant push to understand how technology is redefining business.

As they step into a world where disruption is the norm, they leave ready to adapt, lead and create impact.

Welcome to a global community of 86,000+ alumni. This is just the beginning!

25/03/2026

#1 for the fourth year in a row. But what does that actually mean?

Lucía Egea, Vice Dean of IE Business School, shares what’s behind the ranking.

It starts with a long-term vision, investing early in technology to create a flexible and unique learning experience. But it continues with a constant drive to improve, redesign and push the program forward.

Because today, it’s not just about knowledge. It’s about building leaders who can adapt, stay resilient and navigate uncertainty.

That’s what sits behind #1. Discover the program: https://www.ie.edu/business-school/programs/mba/gmba/?utm_medium=social&utm_source=facebook&utm_campaign=FEEDV-EN-WW-ENGAG-IEEXP-ACEXCEL_SCH_ALLU_BUS_allpw_allp&utm_content

Eight titles and a new win for IE Business School.Students from the Master in Finance; Bhavya Munjal Patel, Mattis Bohe,...
20/03/2026

Eight titles and a new win for IE Business School.

Students from the Master in Finance; Bhavya Munjal Patel, Mattis Bohe, Eric Kainz, Alix Marcelon and Iñigo Romero Berzosa, won the CFA Institute Research Challenge in Spain after presenting their valuation of IBEX 35 company Laboratorios ROVI.

Next stop: the EMEA Regional Final. 🚀

19/03/2026

#4 Years at the top. #1 Worldwide-thanks to you. 👏

IE Business School has once again been ranked No. 1 worldwide in the Financial Times Online MBA Ranking 2026, marking the fourth consecutive year leading global online MBA education.

This achievement reflects a community that keeps evolving, with a Global MBA designed for ambitious professionals seeking flexibility, personalization and leadership skills that match today’s global challenges.

🔗 Read more in the News section at the link in our bio.

18/03/2026

What trends will shape the future of men’s skincare?

At the Marcom Speaker Series, we welcomed Javier Yagüe, Global Head of NIVEA MEN Personal Care at Beiersdorf.

He discussed the evolving needs of consumers, from breaking the misconception that men do not need skincare to identifying trends around simplicity, practicality and well-being that are shaping future product innovation.

Watch the video to hear his insights.

17/03/2026

A day in marketing at Amazon?

At Marketing Day, organized by the IE Marketing Club, Olga Vilas Sanz shared how her role blends deep focus and constant collaboration.

From writing strategy documents and analyzing data to meeting advertisers and leading business reviews, her day is dynamic and demanding. In between, short walks help her reset and think creatively.

She ends each day fulfilled and ready for what’s next.

Watch the full video to see more.

Two campuses. One future cohort.BBSS Day united first-year students from the Bachelor in Behavior and Social Sciences in...
16/03/2026

Two campuses. One future cohort.

BBSS Day united first-year students from the Bachelor in Behavior and Social Sciences in Madrid and Segovia for a day of connection at IE Tower, ahead of their move to Madrid next year.

With team-building activities, a keynote speech by Juan de Rus Gutiérrez from Neovantas, and a student and alumni panel, the cohort gained insight into the roles graduates of the program pursue and the skills behind them.

Different backgrounds, one growing community ready for what comes next.

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