16/06/2026
Digital transformation is not about technology for technology’s sake.
Europe has set ambitious goals for 2030: more than 90% of SMEs should reach at least a basic level of digital intensity, and 75% of EU companies should use cloud services, big data analysis, or AI.
Yet the gap between adoption and capability remains clear. In 2024, 73% of SMEs had reached basic digital intensity, while only 22% of EU businesses provided ICT skills training to their staff. This shows that digital transformation is not only a technology challenge. It is a learning, implementation, and organisational change challenge.
At , we approach digital transformation as an enabler of sustainable impact. Digital tools can help organisations understand data, trace resources, scale learning, strengthen collaboration, and support circular economy strategies.
But technology only creates value when people know how to use it responsibly, strategically, and in context.
Because the future of digital transformation is not just about adopting tools. It is about building the capabilities to turn them into meaningful change.