25/09/2026
A new chapter is beginning for MBS School of Business 🌟
Yesterday, on the construction site of our future ANIMA campus, we presented the media with the vision that will shape MBS’s development in the years ahead.
ANIMA will be much more than a new campus.
It embodies an ambition: to position MBS as a business school dedicated to navigating and driving transformation, equipped to address the economic, social, technological and environmental shifts reshaping our world.
By 2027, the year of MBS’s 130th anniversary, ANIMA will represent a €108 million investment and more than 28,000 sqm dedicated to learning, experimentation, research and innovation.
ANIMA has been designed as a living laboratory.
A place where students, faculty, companies, local authorities and international partners will be able to observe, test, experiment and drive change.
An experimental retail space, trading room, behavioral observation facilities, Learning Labs, a business club and applied research laboratories: every space has been designed to foster new ways of learning and bring academia and the business world closer together.
This vision is underpinned by a strategic plan built around three pillars:
🔹 OPEN LAB
Opening MBS further to its local, national and international ecosystem. This ambition is already taking shape through the creation of the Franco-Chinese Institute in Chengdu with our partner SWUFE.
🔹 KNOWLEDGE LAB
Rethinking learning pathways around the Learn, Explore, Apply, Drive model, empowering every student to develop their ability to understand, experiment and take action. Artificial intelligence, digital transformation and positive impact will be embedded across all programmes.
🔹 IMPACT LAB
Measuring, highlighting and strengthening the impact of MBS on its students, graduates, businesses and communities. Our ambition is to educate a new generation of professionals capable of driving positive and lasting transformation.
As the international landscape continues to evolve, MBS is strengthening its global outlook through enhanced academic partnerships, international programmes and mobility opportunities.
This transformation also goes hand in hand with the evolution of our economic model, ensuring that MBS has the resources to deliver on its ambitions while preserving its strategic independence.
ANIMA is much more than a campus.
It is an academic, research, economic and regional development project.
It is an investment in the future of our students.
And it is a testament to MBS’s continued commitment to innovating, transforming and anticipating the challenges of tomorrow.
🙏 Thank you to all the journalists who joined us for the quality of the discussions and for their interest in this new chapter in MBS’s history.
See you in 2027 for the opening of ANIMA.
