If you are passionate about turning ideas into useful commercial products, this course is for you. You’ll develop the design, technical and business skills and be able to produce creative and desirable objects or designs, which have the potential to solve practical consumer needs and have real business prospects. Throughout your studies you will have opportunities to utilise both individual and te
am-working skills similar to working in the design engineering industry. For the BSc Product Design you will experience the whole design and development cycle from idea to production. You will utilise a range of design technologies and practical multidisciplinary skills, which will help to enhance your career potential. You will also learn about a variety of design and production techniques as well as marketing, project management, and product testing to produce functional products with commercial potential. For the BA Product Design your focus will be on the design quality and aesthetics to visualise and develop a product idea. You will utilise a range of graphic skills and design techniques and digital technologies to turn ideas into visual forms, which could assist production. You will learn about design history and culture as well as marketing, and management, and product branding. For both the BA and BSc Product design you will have the opportunity to work for a year on a paid placement that counts as part of your studies. A placement year is strongly recommended, because when you graduate, you’ll be more employable and likely to receive a higher starting salary.
