The Birth Preparation Company

27/08/2026

New parents - come along to the next friendly newborn group in Wymondham, get free breastfeeding or bottle feeding advice, ask questions about baby care, fourth trimester, learn how to use a sling or just come and enjoy a cuppa and meet other new parents. Partners welcome!

Bookings are now open (www.thebirthpreparationcompany.co.uk)

Led by a local midwife and IBCLC lactation consultant Andrea.

🗓️ 7th of September
📍Wymondham Abbey

Bookings essential as spaces are limited. Book your free place at www.thebirthpreparationcompany.co.uk 🤍

23/08/2026

And just like that… holiday mode is officially OFF ☀️

We’ve had the loveliest couple of weeks away in our motorhome, and I’m very grateful for the break — because I’m coming back to a rather busy few weeks! 😅

I’m back to a busy week of midwifing, and our combined Breastfeeding & Cranial Osteopathy Clinic 🤱🏻 with Chloe is also re-starting this week. We currently have one appointment left on Wednesday, if you would like to get some support with breastfeeding and you’re wondering whether tension might be playing a part. If you’re not sure whether this clinic might be right for you and your baby, there’s more information on my website about common signs of tension, which babies may be more likely to experience it, and the feeding difficulties it may contribute to.

Then in a couple of weeks, my antenatal courses are back, too 🤰🏻. There are still a couple of last-minute spaces available on the September course, so if your baby is due later this year and you’ve been thinking about joining us, there’s still time.

And one more date for the diary… 👶🤍
My next FREE Newborn Group is planned for 7th September. I’ll be sharing all the details in my next post very soon, when bookings will officially open — so keep an eye out if you’d like to come along!

I’ve loved having a couple of weeks away with my family, but I’m excited to be back — and looking forward to busy times ahead 🤍

20/08/2026

Camping, sunsets, campfires, marshmallows and some much-needed slower days.

Not quite ready to go back yet...

15/08/2026

Pregnancy and birth can involve a lot of decisions — and some of the biggest may need to be made while you’re actually in labour, when trying to take in new information and weigh up your options for the first time is far from ideal.

My antenatal courses aren’t about teaching you the “right” way to give birth.

I don’t have an agenda.

I’m not here to persuade you to have a particular type of birth or make decisions that I would make.

My role is to help you understand your options, the evidence behind them and how different choices may influence your experience, so that if plans change or unexpected decisions need to be made, you feel prepared to ask questions and make choices that are right for you.

As a practising NHS midwife, IBCLC lactation consultant and antenatal educator, I combine my NHS experience and knowledge of the local maternity system with up-to-date evidence and years of supporting families through pregnancy, birth, feeding and those first few weeks with a new baby.

We’ll prepare for birth — but we won’t prepare for only one version of birth.

We’ll talk honestly about what happens if things don’t go quite to plan, explore your choices without judgement, and make sure you understand the practical side of caring for and feeding your baby, too.

I can’t promise that your labour and birth will go exactly as you hope.

But I can help you go into it better informed, better prepared and more confident about the decisions you may need to make.

📍 Wymondham, Norfolk
🗓️ Now taking bookings for course starting 16th of November
⭐ 200+ five-star reviews

To find out more and book, just visit www.thebirthpreparationcompany.co.uk

08/08/2026

Holiday mode is officially ON ☀️🤍

I’m taking a couple of weeks off to spend some much-needed time with my family.

I won’t be available for breastfeeding consultations while I’m away, but I’ll still be keeping an eye on messages and enquiries — replies may just take me a little longer than usual.

I’ll be back from 23rd August and look forward to supporting you all again then 🤍

Andrea x

07/08/2026

I had planned to write something earlier this week for World Breastfeeding Week.

But work was busy, and before I knew it, today had arrived – my first day of annual leave.
I spent it at a theme park with my son, and standing beneath one of the rollercoasters, it struck me...

Breastfeeding is a lot like this. 🎢

There are days that leave you wondering if you're doing anything right.

Cluster feeding. Growth spurts. Sore ni***es. Pumping. Worrying whether your baby is getting enough.
And then...

There are incredible highs.
Moments when everything clicks. When feeding becomes easier. When your baby looks up at you mid-feed. When you realise just how far you've both come.

Sometimes, though, the ride feels hard because there really is something getting in the way. Positioning and attachment difficulties, oral tension, tongue function, pain, pumping challenges, low supply, oversupply... these are all things that deserve skilled, compassionate support.

Needing support at any point doesn't mean you've failed.

This World Breastfeeding Week, let's acknowledge the whole journey—not just the highlight reel.

Whether you're feeding your baby today, preparing to breastfeed, or your journey has already come to an end, I hope you know this:
You deserve evidence-based information, compassionate support and the confidence to make the decisions that are right for you and your family. 🤍

01/08/2026

Spaces still available for Monday 3rd of August 🤍

Bookings are now open for my next FREE midwife and IBCLC-led Wymondham NEWBORN GROUP which will take place on 3rd of August at Wymondham Abbey.

Come along to get free breastfeeding or bottle feeding advice, ask questions about baby care, fourth trimester, learn how to use a sling or just come and enjoy a cuppa and meet other new parents. Partners welcome!

Bookings essential as spaces are limited. Book your free place at www.thebirthpreparationcompany.co.uk 🤍

31/07/2026

I often come across mums using ni**le shields.

For a small number of mums and babies, they may be the only way feeding at the breast is possible. In those cases, ni**le shields can be hugely helpful and may allow breastfeeding to continue when it otherwise might not.
But in most cases, ni**le shields should not become a long-term solution.

They are often introduced when a baby is struggling to latch, but parents are not always given a clear explanation of why the difficulty is happening, what the potential downsides of using a shield are, or how they might eventually move away from it.

Sometimes, continuing with the shield will remain the best option. Sometimes, with the right support, babies can learn to feed comfortably without it.

The question should never simply be:

“Will the baby latch with a shield?”

It should also be:

“Why is the shield needed, and how are we going to support this family moving forward?”

26/07/2026

We have last 2 appointments available before we take a 3-week summer break.

If your baby is struggling with feeding, clicking, taking in lots of air, seeming uncomfortable during feeds, or you just feel something isn't quite right, now is a great time to get things checked.
💛

For more info and booking visit https://www.thebirthpreparationcompany.co.uk/breastfeeding-and-cranial-osteopathy-clinic

Norfolk parents 🤍

If feeding your baby has been harder than you expected, we'd love to help.

Our combined breastfeeding and paediatric cranial osteopathy clinic is designed for babies who are struggling with feeding, parents experiencing pain, or families who feel like they've tried everything but something still isn't quite right.

By combining two areas of expertise in one appointment, we can assess feeding from different angles and create a personalised plan for you and your baby.

If you're not sure whether this clinic is right for you, feel free to send me a message—I'm always happy to chat.

📍 Norwich

Find out more: https://www.thebirthpreparationcompany.co.uk/breastfeeding-and-cranial-osteopathy-clinic

23/07/2026

Bookings are now open for my next FREE midwife and IBCLC-led Wymondham NEWBORN GROUP which will take place on 3rd of August at Wymondham Abbey.

Come along to get free breastfeeding or bottle feeding advice, ask questions about baby care, fourth trimester, learn how to use a sling or just come and enjoy a cuppa and meet other new parents. Partners welcome!

Bookings essential as spaces are limited. Book your free place at www.thebirthpreparationcompany.co.uk 🤍