14/03/2020
NAME : DEEPA S
II YEAR BCOM 'A'
TITLE : LION SHIELD
TAGLINE : DARE ENOUGH TO FACE. CHALLENGES
The logo "LION SHIELD" says that it protects the company as lion protects it's pride.
Tagline depicts that company is ready to take risk, facing the challenges with new exploration.
Leader's character is compared with lion's features as follows
1. Brave
The manager should be courageous to face challenges and always look out for success.
2.Hunter
It means that, manager will hunt for his commitments , projects, dead lines, 🎯 target, subordinates satisfaction, etc.
3.Protective
As lion protects it's pride, manager should protect it's subordinates , creditors, government, investors, other stakeholders etc.
4.Willing to fight
Manager must be willing to fight for company and not to leak out the strategies for outsiders.
5.Group members
He should be positive enough to control the minds and mingle deliberately with teams , family, association, community and be separated himself as and when required.
The significance of colors are as follows
1. Lavender / purple
Nobility and mysterious with creating strategies and winning the event.
2. Orange shade
It signifies joy with employees, superiors and outsiders. Warmth, enthusiastic to come across the situations, being creative , success, encouraging subordinates to come up with new ideas, balance state of mind, freedom, serving society by conducting CSR activities and fascination.
3. White
It signifies peace within and outside the business environment.
4. Black
It emphasis on power, elegance, sophistication, status, formality, grief, mystery,depression ,rebellion, fear.
Judgementative , looking for mismatch, identication and rectification of mistakes.
Alphabet
"K" means 👑 king , as lion acquire a major part of jungle in creating it's existence, the company tries to increase it's market share by satisfying the customer needs by making optimum usage of resources.