ISB Insights

ISB Insights As the flagship research periodical of the Indian School of Business (ISB), ISBInsight features research-driven insight and evidence-based opinion for practitioners, with a focus on Indian and emerging markets.
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The flagship research periodical of the Indian School of Business (ISB), ISBInsight features research-driven insight and evidence-based opinion for practitioners, with a focus on Indian and emerging markets.

Through industry-relevant programming, the Munjal Institute for Global Manufacturing and the Punj Lloyd Institute of Inf...
09/04/2019

Through industry-relevant programming, the Munjal Institute for Global Manufacturing and the Punj Lloyd Institute of Infrastructure Management at ISB are leading the discussion about India’s Industry 4.0 future. Indian School of Business Professor Chandan Chowdhury elaborates on the goals of these centres.

#Industry #infrastructure
http://isbinsight.isb.edu/programmespotlight-march/

How has Merck, Darmstadt balanced family ownership with corporate governance in creating a sustainable business model? D...
08/04/2019
Family Business Governance Rooted in Values: The Case of Merck, Darmstadt

How has Merck, Darmstadt balanced family ownership with corporate governance in creating a sustainable business model? Dr Navneet Bhatnagar from the Thomas Schmidheiny Centre for Family Enterprise at the Indian School of Business reflects on his experience of writing the Merck case.

#familybusiness

http://isbinsight.isb.edu/the-case-of-merck-darmstadt/

Family Business Governance Rooted in Values: The Case of Merck, Darmstadt -

University of Washington Foster School of Business
04/04/2019
University of Washington Foster School of Business

University of Washington Foster School of Business

"But people don’t like to be stalked. What we are finding is that many customers feel very violated when they are over-targeted."

Read the full interview with professor Robert Palmatier, the John C. Narver Endowed Professor in Business and Administration at #UWFoster, from the Thought Leaders Conference on Managing Business and Innovation in Emerging Markets at the Indian School of Business.

"India’s contribution to the Fourth Industrial Revolution needs to encompass premium value creation, smarter infrastru...
01/04/2019
Smarter: India’s Fourth Industrial Revolution

"India’s contribution to the Fourth Industrial Revolution needs to encompass premium value creation, smarter infrastructure and increased female labour force participation", Indian School of Business Professor Chandan Chowdhury in conversation with Yogini Joglekar, ISBInsight.

Smarter: India’s Fourth Industrial Revolution -

"I think the privacy issues in using big data are very important. When firms know not only who you are but also where yo...
28/03/2019
IoT, Big Data and Privacy: Marketing Futures

"I think the privacy issues in using big data are very important. When firms know not only who you are but also where you are, it allows them to target you much better." University of Washington Foster School of Business Professor Robert Palmatier in conversation with Indian School of Business Professor S. Arunachalam

#Bigdata #IoT

https://lnkd.in/fd6KBy8

Professor Robert W Palmatier, the John C. Narver Endowed Professor in Business and Administration in the Marketing Department at the University of Washington’s Foster School of Business, visited the Indian School of Business in April 2018 as part of the Thought Leaders Conference on Managing Busin...

"When you are young,you have a spirit of enterprise and daring,which keeps you going.I think that is the spirit of youth...
27/03/2019
The Gender Challenge - ISBInsight | Research Magazine | Indian School of Business (ISB)

"When you are young,you have a spirit of enterprise and daring,which keeps you going.I think that is the spirit of youth that is so fantastic",Mallika Srinivasan, CEO of Tractors and Farm Equipment Limited in conversation with Indian School of Business Professor Saumya Sindhwani.
http://isbinsight.isb.edu/the-gender-challenge/

Mallika Srinivasan, Chairperson and Chief Executive Officer of Tractors and Farm Equipment Limited, was the keynote speaker at the Indian School of Business graduation ceremony in April 2018. Saumya Sindhwani, Clinical Assistant Professor in the Strategy group at ISB spoke to Mallika Srinivasan abou...

'We are one of the ‘youngest’ countries in the world. Hence, there is an inevitability to our growth.'Rajendra Pawar...
26/03/2019
From Skilling to AI: An Indian IT Innovation Journey - ISBInsight | Research Magazine | Indian School of Business (ISB)

'We are one of the ‘youngest’ countries in the world. Hence, there is an inevitability to our growth.'

Rajendra Pawar, co-founder and CEO of NIIT in conversation with Reema Gupta at the Indian School of Business.

#IT #innovation #education #elearning #business

Rajendra Pawar, Chairman and Co-Founder of the NIIT Group and founding member of the Governing and Executive Boards at the Indian School of Business, visited the school in September 2018. Reema Gupta, Head of the Centre for Learning and Management Practice at the ISB spoke with him about NIIT’s jo...

Firms that have women representation on the board are found to perform better, reveals the research conducted by Dr Nupu...
22/03/2019
Standalone Family Firms Lead on Gender Parity - ISBInsight | Research Magazine | Indian School of Business (ISB) Current Issue

Firms that have women representation on the board are found to perform better, reveals the research conducted by Dr Nupur Pavan Bang, Professor Kavil Ramachandran, Anierudh Vishwanathan and Peter B. Gustavson School of Business Professor Raveendra Chittoor.

Indian School of Business
#womenleaders #directors #business #familybusiness

Research has found that gender diverse firms result in better shareholder value, say Dr Nupur Bang, Professor Raveendra Chittoor, Professor Kavil Ramachandran and Anierudh Vishwanathan. In India, standalone family firms are the leaders when it comes to gender-diverse Boards of Directors.

"Data dissemination without consent can result in employment termination of workers suffering from medical conditions, u...
21/03/2019
The Fine Print on Health App Privacy

"Data dissemination without consent can result in employment termination of workers suffering from medical conditions, unfair treatment of children at schools and bullying among peers," says Preeti Singh, Indian School of Business.

#helathcare #IoT #privacy #datasecurity

Although apps are useful for tracking health, significant privacy concerns remain.

For India’s leading digital players, should the relative emphasis be on more customer acquisition or on better consume...
20/03/2019
Building Superior Digital User Engagement: The Sports Opportunity

For India’s leading digital players, should the relative emphasis be on more customer acquisition or on better consumer engagement?

Professor Tejpavan Gandhok illustrates an alternative digital value play through superior user engagement that goes beyond mere user acquisition, using a case study of the India’s professional sports leagues and teams. Read here:

#customer #engagement #professionalsports

India’s burgeoning sports leagues may be well positioned to take advantage of value increases through digital engagement. Professor Tejpavan Gandhok has some timely advice for the sector.

Despite India’s dominance in the IT services industry, the world doesn’t perceive India as a modern economy with a c...
19/03/2019
Beyond the Exotic: Branding India

Despite India’s dominance in the IT services industry, the world doesn’t perceive India as a modern economy with a competent workforce. Research by Professor Durairaj Maheshwaran and Malika explains the reasons behind this perception and defines ways to change stereotypes to foster confidence in Brand India.

#brand #India

Despite India’s dominance in the IT services industry, the world doesn’t perceive India as a modern economy with a competent workforce. Research by Professor Durairaj Maheshwaran and Malika explains the reasons behind this perception and defines ways to change stereotypes to foster confidence in...

Professor Tarun Jain shares the impact of mother tongue used as a language of instruction in schools in The India Forum....
18/03/2019
The India Forum

Professor Tarun Jain shares the impact of mother tongue used as a language of instruction in schools in The India Forum. Read here:

#education #language #literacy

Should the mother tongue be pushed aside in favour of English?

Read Tarun Jain of Indian School of Business at The India Forum

https://www.theindiaforum.in/article/language-learning

The emerging landscape of digital health startups in India:
15/03/2019
Forbes India

The emerging landscape of digital health startups in India:

#Thoughtleadership | Digital #healthstartups are bringing novel technologies such as wearable tech, telemedicine, genomics and artificial intelligence to the Indian healthcare system

In a market that made patients choose between the quality and pricing of healthcare services, Be Well Hospitals aimed to...
14/03/2019
All is Well: Health Care Branding at Be Well Hospitals

In a market that made patients choose between the quality and pricing of healthcare services, Be Well Hospitals aimed to combine quality with optimal pricing. Indian School of Business, Professor Piyush Kumar discusses some insights from the Be Well Hospitals case study.

March 2016 witnessed the management of Be Well Hospitals grappling with a major challenge: establishing itself as a mid-tier health care provider in an existing two-tier market that made patients choose between quality and pricing. Be Well Hospitals case study author Professor Piyush Kumar discusses...

Why are 1991 and 2013 two watershed years in Indian family business? How has family enterprise impacted management resea...
13/03/2019
Indian Family Business: Creating Legacy

Why are 1991 and 2013 two watershed years in Indian family business? How has family enterprise impacted management research and practice as well as policymaking? Indian School of Business Professor Kavil Ramachandran elucidates.

How has family enterprise impacted management research and practice as well as policymaking? Professor Kavil Ramachandran elucidates.

Despite retailer and manufacturer interest in the process of Category Management leading to its rapid adoption in the in...
12/03/2019
Category Management: The Art of Allocating Shelf Space - ISBInsight | Research Magazine | Indian School of Business (ISB) Latest Issue

Despite retailer and manufacturer interest in the process of Category Management leading to its rapid adoption in the industry, much uncertainty exists about its consequences for business strategies.

Sudhir Voleti and Manish Gangwar from the Indian School of Business and Praveen Kopalle of the Tuck School of Business at Dartmouth researched the management challenge of how complex a category manager’s decision problem can be owing to demand dependencies across products and across time.
Read here about their research:

#business #retail #demand

Category Management: The Art of Allocating Shelf Space - Latest Issue

The Thomas Schmidheiny Centre for Family Enterprise at Indian School of Business has pioneered research into Indian fami...
11/03/2019
Thomas Schmidheiny Centre for Family Enterprise - ISBInsight | Research Magazine | Indian School of Business (ISB)

The Thomas Schmidheiny Centre for Family Enterprise at Indian School of Business has pioneered research into Indian family business, created a robust data repository, engaged family business stakeholders through education and outreach, and impacted government engagement with the topic. Learn more about the Centre from its Director Professor Kavil Ramachandran.

#familybusiness

http://isbinsight.isb.edu/thomas-schmidheiny-centre-for-family-enterprise/

Thomas Schmidheiny Centre for Family Enterprise -

11/03/2019
Why do Public-Private Partnerships Fail

Many large-scale projects require a partnership between the government and the private sector. The Public-Private Partnership (PPP) model is controversial, complex, is often mired in corruption, delays and entanglements, and is not always successful. What are the characteristics of PPP models that are relatively more successful? What type of PPP models tend to fail? Why are they undertaken even when they are predicted to fail?

Professor Srikanth Kannan studied 57 PPP projects in the transport sector in India between 1998 and 2012 to answer these questions.

08/03/2019
Indian School of Business

Read the interview with Mallika Srinivasan where she speaks about her experience with working in the male-dominated tractor industry and her thoughts on gender diversity in business:

http://isbinsight.isb.edu/the-gender-challenge/

The 2019 initiative for International Women’s Day is about making sure men and women are equal - and balanced - in activist movements, boardrooms and beyond. And therefore, we are sharing ‘Navratnas for Success’ by Mallika Srinivasan today. She is the Chief Executive Officer of Tractors and Farm Equipment Limited and Executive Board Member at ISB. #BalanceforBetter #IWD2019

Indian Family Business: Creating Legacy
08/03/2019
Indian Family Business: Creating Legacy

Indian Family Business: Creating Legacy

How has family enterprise impacted management research and practice as well as policymaking? Professor Kavil Ramachandran elucidates.

Firms that allow consumers to co-create products might also need to motivate them, says Dr. Ravi Bapna, Curtis L. Carlso...
07/03/2019
Try Co-Creating Your Product with the Consumer

Firms that allow consumers to co-create products might also need to motivate them, says Dr. Ravi Bapna, Curtis L. Carlson Chair in Business Analytics and Information Systems, University of Minnesota Carlson School of Management and Visiting Faculty at the Indian School of Business

Firms that allow consumers to co-create products might also need to motivate them.

07/03/2019

Join us for the live session "Why Public-Private Partnerships Fail" where Professor Srikanth Kannan joins Professor Bhagwan Chowdhry for a conversation.

About the talk:

Many large-scale projects require a partnership between the government and the private sector. The Public-Private Partnership (PPP) model is controversial, complex, is often mired in corruption, delays and entanglements, and is not always successful. What are the characteristics of PPP models that are relatively more successful? What type of PPP models tend to fail? Why are they undertaken even when they are predicted to fail?

Professor Srikanth Kannan studied 57 PPP projects in the transport sector in India between 1998 and 2012 to answer these questions.

How do women’s experiences with paid work differ across geographies, economic strata and cultures? What are the common...
06/03/2019
Ceilings of Glass and Concrete: Making Women’s Work Count - ISBInsight | Research Magazine | Indian School of Business (ISB) Latest Issue

How do women’s experiences with paid work differ across geographies, economic strata and cultures? What are the commonalities they share? Authors Devaki Jain and Pratima Rao Gluckman explore these themes at the ISBInsight Lecture Series at Indian School of Business #gender #empowerment

Ceilings of Glass and Concrete: Making Women’s Work Count - Latest Issue

Do happiness, fear and other emotions have unique, universal, biological fingerprints? Author Lisa Feldman Barrett explo...
05/03/2019
Going to Pieces? Go for a Walk - ISBInsight | Research Magazine | Indian School of Business (ISB)

Do happiness, fear and other emotions have unique, universal, biological fingerprints? Author Lisa Feldman Barrett explores in her book 'How Emotions Are Made'. Read the review of the book by Glory George on #emotions #psychology

Indian School of Business

Overwhelmed with emotion? Lisa Feldman Barrett has a simple solution in this incisively researched book: Move. Movement and changing context help recategorise how you feel.

05/03/2019
Indian School of Business

Indian School of Business

Temsutula Imsong, co-founder, Sakaar Sewa Samiti explains how she and her team overcame gender, religion and regional differences and cleaned the ghats of Varanasi. #IWD19 #BalanceforBetter #SwachhBharat

"One hallmark of the (entertainment) industry is that it is exciting. It is profitable, marked by high competition and r...
01/03/2019
Who Will Be the Next Media Giant? - ISBInsight | Research Magazine | Indian School of Business (ISB)

"One hallmark of the (entertainment) industry is that it is exciting. It is profitable, marked by high competition and rapidly changing consumer perspectives. The ability to understand the tastes of a multi-platform consumer is crucial for survival and growth in this sector.", Piyush Sharma, former CEO of New Initiatives at ZEE Entertainment in conversation with Yogini Joglekar at Indian School of Business

#Technology #Disruptions

http://isbinsight.isb.edu/who-will-be-the-next-media-giant/

ISBInsight caught up with Piyush Sharma, former CEO of New Initiatives at Zee Entertainment, to discuss the disruptions and strategic opportunities created by technology in the media business, at the side-lines of the Thought Leaders Conference on Managing Business and Innovation in Emerging Markets...

"I think the privacy issues in using big data are very important. When firms know not only who you are but also where yo...
28/02/2019
IoT, Big Data and Privacy: Marketing Futures - ISBInsight | Research Magazine | Indian School of Business (ISB)

"I think the privacy issues in using big data are very important. When firms know not only who you are but also where you are, it allows them to target you much better.", University of Washington Foster School of Business Professor Robert Palmatier in conversation with Indian School of Business Professor S Arunachalam.

#bigdata #IoT

http://isbinsight.isb.edu/the-internet-of-things-big-data-and-privacy-future-directions-for-marketing-research/

Professor Robert W Palmatier, the John C. Narver Endowed Professor in Business and Administration in the Marketing Department at the University of Washington’s Foster School of Business, visited the Indian School of Business in April 2018 as part of the Thought Leaders Conference on Managing Busin...

August 2018 ISB Insights article reproduced in Forbes India
26/02/2019
Rx ICT: Digitally disrupting healthcare | Forbes India

August 2018 ISB Insights article reproduced in Forbes India

Technology can be a game-changer in addressing the endemic problems that affect the Indian healthcare ecosystem. However, digital disruption needs careful identification of the right problems to solve

"It is becoming increasingly apparent that we need to equip our people to do things that they can do in India by themsel...
26/02/2019
Demographic Dividend or Liability? The India Story

"It is becoming increasingly apparent that we need to equip our people to do things that they can do in India by themselves or in countries that are willing to accept Indian labour." Dr Shashi Tharoor in conversation with Reema Gupta

#India #demography #education

To capitalise on India’s demographic dividend, we must educate our students to break out of habits of conformity. Below are extracts from a freewheeling discussion with Dr Shashi Tharoor following his masterclass at the Indian School of Business.

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