22/02/2026
INVITATION TO TWO NATIONAL SEMINAR- BADRUKA COLLEGE
Greetings of the day
We are pleased to announce that Badruka College of Commerce and Arts, Hyderabad is organizing a Two-Day National Seminar on "Redefining Business Strategies in the Era of Sustainability and Artificial Intelligence" on 25th & 26th March 2026. The Seminar Sponsored by Telangana Council of Higher Education.
The Seminar Subthemes are:
MARKETING
Sustainable marketing practices and green branding in the AI era.
AI-driven customer analytics and ethical data usage.
Digital transformation, consumer behaviour, and sustainability.
Role of AI in improving customer experience and responsible advertising.
Circular Marketing and eco-friendly product strategies.
Sustainable supply chain communication using digital tools.
FINANCE
Sustainable finance, ESG investing, and AI-based risk assessment.
AI in financial forecasting, fraud detection, and ethical governance.
FinTech innovations for sustainable economic growth.
Carbon Accounting, Green Financing, and digital reporting tools.
Responsible investment strategies using AI analytics.
AI-enabled cost efficiency and sustainable financial decision- making.
HUMAN RESOURCE MANAGEMENT
AI applications in recruitment, performance management, and talent development. Ethical, responsible, and bias-free AI in HR.
Building a sustainable organizational culture in the digital era.
Employee well-being, Green HR practices, and Digital workspaces.
Skill development for AI-driven sustainable business environments.
Human-AI collaboration and workforce transformation.
INFORMATION TECHNOLOGY
AI, automation, and sustainable digital infrastructure.
Green IT, low-carbon technologies, and energy-efficient systems.
Cybersecurity, data protection, and ethical AI governance.
Emerging technologies (IoT, Blockchain, Cloud) for sustainable business.
AI-driven innovation for competitive advantage.
Digital transformation and sustainable technology adoption.
The seminar will include four parallel tracks: marketing, finance, human resource management, and information technology. These tracks will examine how sustainability and AI are shaping strategies and changing organizational priorities. Keynote speeches, panel discussions, expert talks, and paper presentations will allow participants from various academic and professional backgrounds to share knowledge, disseminate research and collaborate.
Please submit your abstract and full paper to [email protected] in Word format by March 10, 2025. The seminar brochure is attached for your reference.
Looking forward with your participation.
Best regards,
Seminar Organizing Team
Badruka College of Commerce & Arts
Mobile: 9989949759 , 9502462453, 7013930421
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