Whether you are a prospective student, a parent or an interested stakeholder in the tourism industry, the Centre for Tourism Training and Research (CTTR) can benefit from your involvement in our activities. Each and every one of us shapes the tourism industry in different ways and this impacts on our training. CTTR is a training and research programme of the Wildlife Clubs of Kenya (WCK). The centre was launched in response to the challenges posed by the increasing demands of sustainable tourism development in the country as well as contributing to the career development needs of WCK student members. The diversification of tourist products and tourist circuits in Kenya will not only require appropriate and relevant marketing strategies but also competent personnel in terms of knowledge, skills and adaptability to changes. Our training focus at CTTR is to produce such person¬nel with the research compo¬nent constantly enriching the courses and informing our overall training policy and di¬rection. Thus, work at CTTR involves training action and reflection on that action as a continuous process for us to remain a credible actor in the tourist industry. CTTR is also linked to Moi University, Faculty of Forest Resources and Wildlife Management and the School of Business and Management and Sarova Hotels Ltd. Training at CTTR therefore brings the best of WCK, Moi University and Sarova Hotels together. WCK’s 40 years of conservation education experience, Moi University’s scholarly expertise and Sarova’s excellent facilities join at CTTR to produce middle cadre professionals in the tourist and wildlife sector. The training has therefore a good blend of both theory and practice reflecting the backgrounds of the collaborating institutions.
