21/01/2026
Problems are Opportunities in disguise.
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The opportunity is in the problem
__"Sink your bucket!"
There is a story told about a group of explorers who were sailing from Europe to South America in the days of wind-driven ships. When suddenly the wind died, their ship stopped moving and they spent days without water.
They were dying of thirst when they saw another ship sailing towards them and quickly sent a signal using flags:
“Water!”
The other ship signaled back: “Sink your bucket!” then turned away without helping them!
Why?
Unbeknownst to them, they were in fact sailing into the mouth of the Amazon River which was fresh [drinkable] water!
As an entrepreneur, it is all about having the right to look at the opportunities presented by the very challenges you are trying to navigate.
This year’s message from me is “SINK YOUR BUCKET”!
This sea of problems you are seeing also contains the greatest just gift-wrapped with your name on them!
I cannot count the number of times this has happened to me. Almost every time I have a problem, I force myself to look at it with the eyes of an and suddenly, it’s right there!
Why don’t you share your own experiences here with others about how YOU found the in the problem you thought you had?
Let’s turn this into a principle for 2026: !
You’ll also want to sit down with your team and have them put together a list of “Sink your bucket” ideas for this year.
Ask them and ask yourself: "What would you do if you weren't afraid?" [Sheryl Sandberg]
Onward!
Image credit: KWB - Ubuntu Hope via AI
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Image credit: KWB - Ubuntu Hope via Gemini Nano Banana Pro