Business School Netherlands

Business School Netherlands Business School Netherlands - We train leaders who are effective, responsible and results-driven

Business School Netherlands has been offering Action-Learning business and executive programmes since 1988. BSN is in the business of making great leaders: those who are responsible, change-oriented, results-driven, and make well-informed decisions

Registered and recognized as a Dutch University of Applied Sciences

Contact us for more information on our DBAs, MBAs, MSc in Finance, Executive Short Courses, and Agribusiness programmes.

01/06/2026

Does your customer experience reflect the culture inside your organisation?

Join us for the next Goodmorning BSN! session as we explore the often-overlooked connection between organisational culture and customer experience.

Pierre-Yves Robert, Co-Founder & Managing Partner of The Culture Architects, will examine why customer experience is not simply a frontline responsibility, but a reflection of the values, behaviours, and culture that exist throughout an organisation.

Reflecting on the discussion, Dr George Woods, Founder of The Culture Factor Architects, will connect these insights to leadership, organisational performance, and the practical realities of creating cultures that consistently deliver value to customers.

๐Ÿ“… Tuesday, 2 June 2026
๐Ÿ’ป Online Discussion
๐Ÿ”— https://tinyurl.com/2p9sby6d

"Your culture is your brand." - Tony Hsieh

This year, we launched a ๐—บ๐—ผ๐—ป๐˜๐—ต๐—น๐˜† ๐—™๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ฆ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป ๐˜€๐—ฒ๐—ฟ๐—ถ๐—ฒ๐˜€ - practical, hands-on workshops created to enrich our MBA students...
29/05/2026

This year, we launched a ๐—บ๐—ผ๐—ป๐˜๐—ต๐—น๐˜† ๐—™๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ฆ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป ๐˜€๐—ฒ๐—ฟ๐—ถ๐—ฒ๐˜€ - practical, hands-on workshops created to enrich our MBA studentsโ€™ learning journey, and made accessible to anyone who could benefit.

Each Focus Session is built around learning by doing. Participants work with real leadership and organisational challenges, exchange perspectives, and apply ideas straight away - using the same Action Learning approach that runs through our MBA programmes.

๐Ÿ“…๐—™๐˜‚๐˜๐˜‚๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ผ๐—ผ๐—ณ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ ๐—ถ๐—ป ๐——๐˜†๐—ป๐—ฎ๐—บ๐—ถ๐—ฐ ๐—š๐—ฒ๐—ผ๐—ฝ๐—ผ๐—น๐—ถ๐˜๐—ถ๐—ฐ๐—ฎ๐—น ๐—ง๐—ถ๐—บ๐—ฒ๐˜€ | ๐Ÿฐ ๐—๐˜‚๐—ป๐—ฒ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ

Geopolitical change affects strategy, people and value chains. This workshop explores how leaders strengthen judgement, adaptability and confidence in uncertain global environments.

The Focus Sessions are open to students, alumni, professionals and anyone curious to learn. Youโ€™re also welcome to bring a colleague or friend who may benefit from the topic.

๐Ÿ–ฅ๏ธ ๐—ข๐—ป๐—น๐—ถ๐—ป๐—ฒ ๐˜„๐—ผ๐—ฟ๐—ธ๐˜€๐—ต๐—ผ๐—ฝ - ๐—ฟ๐—ฒ๐—ด๐—ถ๐˜€๐˜๐—ฒ๐—ฟ ๐—ต๐—ฒ๐—ฟ๐—ฒ:
๐Ÿ‘‰ https://www.bsn.eu/recent-updates/events

25/05/2026

What does digital transformation actually look like in emerging markets - beyond the strategy decks and buzzwords?

Join us for the next Goodmorning BSN! session as we explore the realities of leading digital transformation in emerging markets, and what it takes to build technology-driven systems that can operate at scale.

Udukheli Izebuno, Founder & CEO of Goflux Services Ltd., will share practical lessons from building tech-driven regulatory systems, reflecting on leadership, implementation, innovation, and navigating complexity in rapidly evolving environments.

Reflecting on the discussion, Timothy Ajekiigbe, Co-Founder & CEO of Uplinx, will connect these insights to organisational and leadership realities across emerging markets.

๐Ÿ“… Tuesday, 26 May 2026
๐Ÿ’ป Online Discussion
๐Ÿ”— https://tinyurl.com/2p9sby6d

"It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change." - Charles Darwin

Join us for the next ๐—•๐—ฆ๐—ก ๐—ฅ๐—ฒ๐—ฎ๐—ฑโˆž ๐—ผ๐—ป ๐Ÿฎ๐Ÿณ ๐— ๐—ฎ๐˜†In this session, Prof Bernie van Zijl will guide a discussion on The Innovatorโ€™s...
21/05/2026

Join us for the next ๐—•๐—ฆ๐—ก ๐—ฅ๐—ฒ๐—ฎ๐—ฑโˆž ๐—ผ๐—ป ๐Ÿฎ๐Ÿณ ๐— ๐—ฎ๐˜†

In this session, Prof Bernie van Zijl will guide a discussion on The Innovatorโ€™s Solution by Clayton Christensen and Michael Raynor - a book that explores how organisations achieve sustainable growth through innovation.

Christensen and Raynor look at why successful companies often struggle to respond to disruption, how new entrants grow by serving overlooked markets, and what leaders can do to make better decisions around strategy, investment and ex*****on.

The book challenges organisations to think differently about growth by focusing less on improving existing products and more on understanding changing customer needs and emerging opportunities.

If youโ€™re interested in innovation, strategy, leadership, or how organisations stay relevant in changing markets, this session offers a chance to reflect and hear different perspectives.

You donโ€™t need to have read the book, and you donโ€™t need to be a BSN student - these sessions are open to anyone who enjoys learning and good conversation.

Wednesday, 27 May
16:00 (UTC+2)
Online | Register here: https://tinyurl.com/yyzrsfmd

Being responsible in an unpredictable environment requires honesty about what you know and what you donโ€™t. That transpar...
20/05/2026

Being responsible in an unpredictable environment requires honesty about what you know and what you donโ€™t. That transparency builds trust.

It allows teams to focus on the work instead of filling gaps with assumptions. Clarity in uncertain moments reduces unnecessary worry.

Steady leadership is built through small, consistent choices.

These are the kinds of conversations that shape Global Action Learning MBA cohorts every year.

If youโ€™d like a closer look at how the programme supports leaders, you can read more on our website โ€“ bsn.eu.

For a deep dive into our methodology, download the whitepaper here: https://www.bsn.eu/why-bsn/action-learning-the-basics/

What happens when an MBA is applied directly inside a business instead of only being studied in theory?One BSN graduate ...
19/05/2026

What happens when an MBA is applied directly inside a business instead of only being studied in theory?

One BSN graduate recently shared how the Action Learning approach not only impacted his own career, but also led to four of his managers enrolling in the programme and applying their learning within the organisation in real time.

For many professionals, the real value of management education lies in immediate application, reflection, and measurable business impact.

That is what Action Learning is designed to support.

19/05/2026

What happens to leadership when the world around your organisation changes faster than your strategy can adapt?

Geopolitical tension. Supply chain disruption. Labour shortages. Regulatory shifts. Cultural complexity.

These are no longer distant global issues - they are shaping decisions inside organisations every day.

๐—ง๐—ต๐—ฎ๐˜โ€™๐˜€ ๐˜„๐—ต๐—ฎ๐˜ ๐˜„๐—ฒโ€™๐—น๐—น ๐—ฏ๐—ฒ ๐—ฒ๐˜…๐—ฝ๐—น๐—ผ๐—ฟ๐—ถ๐—ป๐—ด ๐—ถ๐—ป ๐—ผ๐˜‚๐—ฟ ๐—™๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ฆ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป: ๐—™๐˜‚๐˜๐˜‚๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ผ๐—ผ๐—ณ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ ๐—ถ๐—ป ๐——๐˜†๐—ป๐—ฎ๐—บ๐—ถ๐—ฐ ๐—š๐—ฒ๐—ผ๐—ฝ๐—ผ๐—น๐—ถ๐˜๐—ถ๐—ฐ๐—ฎ๐—น ๐—ง๐—ถ๐—บ๐—ฒ๐˜€

The session will be led by Somaya Moll - political scientist, international UN expert, executive coach, author and speaker. Through her work with leaders and organisations across sectors, she focuses on helping teams navigate complexity, uncertainty and change with greater clarity and confidence.

This first session will explore how global developments are influencing organisations, leadership decisions, value chains and long-term relevance - and why futureproof leadership requires a broader understanding of the environments organisations operate in.

Open to students, alumni, and professionals across sectors and leadership roles.

๐—ฆ๐—ฒ๐˜€๐˜€๐—ถ๐—ผ๐—ป ๐Ÿญ - ๐—จ๐—ป๐—ฑ๐—ฒ๐—ฟ๐˜€๐˜๐—ฎ๐—ป๐—ฑ๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐—Ÿ๐—ฎ๐—ป๐—ฑ๐˜€๐—ฐ๐—ฎ๐—ฝ๐—ฒ
๐Ÿ“… 4 June 2026
๐Ÿ•“ 16:00 - 18:00 (UTC+2)
๐Ÿ’ป Online session, registration required
๐Ÿ‘‰ Register here: https://us06web.zoom.us/meeting/register/rJeNuc3yRMGe17Jme8EMKg #/registration

AI is changing the way businesses operate.But perhaps the bigger shift is happening in leadership itself.When AI can ana...
13/05/2026

AI is changing the way businesses operate.

But perhaps the bigger shift is happening in leadership itself.

When AI can analyse data, generate reports, forecast trends, and automate repetitive tasks, leaders are being challenged to focus more on the things technology still struggles to replace:

Judgement.
Trust.
Communication.
People.
Ethics.

During this weekโ€™s Goodmorning BSN session, one question stood out:
If AI handled the busy work for you, what leadership skill would become most important in your role?

This sparked a very interesting discussion around the future of leadership, decision-making, and the human side of business.

What do you think will matter most as AI becomes more integrated into the workplace?

11/05/2026

Can traditional leadership survive AI-driven business change?

Join us for the next Goodmorning BSN! session as we explore how AI is influencing business models, leadership, decision-making, and the future of organisational strategy - beyond the headlines and hype.

Henry Erigha, Co-Founder of Grace AI Lab, will share practical insight into how organisations are adapting to AI-driven change, what leaders are getting wrong, and where the real shifts are taking place.

Reflecting on the discussion, David Matthew, CEO of Grace AI Lab, will connect these ideas to business reality, offering perspective on leadership and organisational readiness in an AI-driven environment.

๐Ÿ“… Tuesday, 12 May 2026
๐Ÿ’ป Online (Zoom)
๐Ÿ”— https://tinyurl.com/2p9sby6d

This session invites professionals to think critically about AI - not as a trend, but as a force already reshaping how organisations compete, operate, and lead.

Great leadership means not just setting a vision but achieving it. At BSN, we focus on helping you achieve measurable re...
10/05/2026

Great leadership means not just setting a vision but achieving it. At BSN, we focus on helping you achieve measurable results by aligning goals with action.

Discover how to unlock potential and turn plans into meaningful outcomes.

Read more about performance leadership: bsn.eu/why-bsn/bsn-pillars-of-leadership

Adres

Herenstraat 25
Buren
4116BK

Openingstijden

Maandag 08:00 - 17:00
Dinsdag 08:00 - 17:00
Woensdag 08:00 - 17:00
Donderdag 08:00 - 17:00
Vrijdag 08:00 - 16:00

Telefoon

+31344579030

Website

https://us06web.zoom.us/meeting/register/Xv3O56CpR_eyT6N0E1IrKA#/registration

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