UP Broadcasting Association

UP Broadcasting Association Passion for Productions. Excellence in Events. Glory through Alumni.

The UP Broadcasting Association, or Broad Ass, is a student organization and creatives house based in UP College of Mass Communication that creates relevant productions, campaigns, and events to inspire and involve the youth in social action. Since its founding in 1968, Broad Ass has joined the ranks of the most prominent organizations in the university, having produced illustrious names in the in

dustry today such as Maryo J. Delos Reyes, Ogie Alcasid, Mariz Umali, Nina Corpuz, Rory Quintos, Carlo Lorenzo, Chico Garcia, and Adrian Ayalin, among many others.

19/05/2026

Is it just me or is it getting hot in here? 🥵🔥

Take a sneak peek into our HI-DEF DP shoot. Stay tuned for more announcements 😉




18/05/2026

In need of media and production services? Leave it up to BASE 😎✨

Broad Ass Services and Equipment (BASE) is your go-to for quality, affordable, and professional media services and equipment. Whether it be in front or behind the camera, we’ve got you! 😉

Interested in learning more? Contact and follow us on our social media pages:

Facebook: UP Broadcasting Association
Instagram & TikTok:

Because with BASE, we bring excellence in every frame. 🎬




7 YEARS OFF AIR, HI DEF IS FINALLY BACK! 🍾After seven years, The UP Broadcasting Association is bringing back Maskom’s u...
16/05/2026

7 YEARS OFF AIR, HI DEF IS FINALLY BACK! 🍾

After seven years, The UP Broadcasting Association is bringing back Maskom’s ultimate sem-ender party for its 8th edition — bigger, louder, and loooong overdue.

Leave the academic stress behind and spend the night singing, dancing, and celebrating the end of the sem the way it deserves to be celebrated. 🕺🎉

More details and ticket sales dropping soon.

You wouldn’t wanna miss this. 😉




16/05/2026

BRINGING IT BACK.
06. 2026.



BASE IS SO BACK! 🤩🔥The UP Broadcasting Association is relaunching Broad Ass Services & Equipment (BASE) with a new set o...
15/05/2026

BASE IS SO BACK! 🤩🔥

The UP Broadcasting Association is relaunching Broad Ass Services & Equipment (BASE) with a new set of talents and additions to the equipment catalogue! Offering the same quality, affordable, and professional media services in and outside the university. ✨

WATCH OUT FOR OUR SERVICES, SUCH AS
🗂️ Project Management
📷 Photography
🎥 Videography
📡 Livestream Production
🎭 Onscreen Talent
🎤 Event Hosting
💻 Transcription & Captioning Services
📝 Scriptwriting
🎨 Graphic Design
🎞️ Video Editing
🎙️ Voiceover Work

Want to learn more? Stay tuned to our future posts where we unveil the new roster of BASE talents. 👀

Because with BASE, we bring excellence in every frame. 💚




📺 JUST WRAPPED: ON AIR 2026 💥On Air officially signed off on Day 2 with nine TV broadcasting teams going head-to-head in...
13/05/2026

📺 JUST WRAPPED: ON AIR 2026 💥

On Air officially signed off on Day 2 with nine TV broadcasting teams going head-to-head in delivering exceptional live broadcasts. 📡

Thank you to everyone who tuned in and supported On Air: TV Broadcasting Masterclass and Competition, and to all the teams who brought their stories, creativity, and passion to the newsroom floor. We hope you carry everything you’ve learned from the workshops and competition into the stories you tell next. 🧡




A CHALLENGE TO OUR ALUMNA, SENATOR LEGARDAThe UP Broadcasting Association expresses deep concern over the decision of Se...
12/05/2026

A CHALLENGE TO OUR ALUMNA, SENATOR LEGARDA

The UP Broadcasting Association expresses deep concern over the decision of Sen. Loren Legarda—an alumna of the Association and former student leader—to join the newly formed Senate majority bloc following the May 11, 2026 leadership takeover that installed Sen. Alan Peter Cayetano as Senate President.

Sen. Legarda joined the new majority alongside Sens. Pia Cayetano, Mark Villar, and Camille Villar, and was subsequently elected Senate President Pro Tempore, the second-highest position in the Senate. These abrupt political realignments expose how easily loyalties within the Philippine government bend in service of political survival, convenience, and elite bargaining.

These developments unfold at a decisive political moment, as the Senate prepares to receive the Articles of Impeachment against Vice President Sara Duterte over allegations of grave misuse of public funds and betrayal of public trust. With Alan Peter Cayetano—a known Duterte ally—now presiding over the Senate, legitimate fears emerge that the chamber is being reorganized to weaken, delay, or derail the impeachment process altogether.

Amid this political reshuffling was also the sudden reappearance of Sen. Ronald “Bato” dela Rosa who, after months of evading public scrutiny surrounding the International Criminal Court’s (ICC) arrest warrant against him over his central role in the Duterte administration’s extrajudicial killings, resurfaced to participate in the vote that secured Cayetano’s rise to Senate leadership. Now, the same official who once boasted unwavering loyalty to Rodrigo Duterte seeks protection from President Ferdinand Marcos Jr. This spectacle reveals a political system increasingly governed not by democratic accountability or public service, but by opportunism, dynastic preservation, and impunity.

More than a senator, Loren Legarda is a UP Broadcasting Association alumna who once stood within the ranks of student leadership. Her political choices now stand in contradiction with the principles of accountability, public service, and democratic responsibility that UP students are taught to uphold. At a time when institutions are being reorganized to shield the powerful from scrutiny and consequence, neutrality disguised as pragmatism only deepens public distrust.

We challenge Sen. Legarda to reflect on the values she once claimed to stand for and to ensure that the Senate does not become a sanctuary for impunity nor a bargaining table for political dynasties seeking to preserve power. The Filipino people deserve institutions that act independently and officials willing to place democratic duty above political accommodation.

As journalists, media workers, and students of communication, we recognize that accountability cannot exist without transparency. We therefore call for full and unrestricted media access to Senate proceedings and all deliberations related to the impeachment process. The public has the right to scrutinize institutions funded by public money and entrusted with public power. Any attempt to obscure negotiations, restrict coverage, or weaken public access only further erodes trust in democratic institutions.

The impeachment process exists precisely to ensure that allegations of corruption, abuse, and misconduct are subjected to constitutional scrutiny—not buried beneath political maneuvering and shifting alliances.

History will remember not only those who held power, but those who chose to uphold accountability when democratic institutions were placed under trial.

SPOTLIGHT: THE WINNERS OF ON AIR 2026 🏆After two days of learning, reporting, writing, and going live, the panel has mad...
12/05/2026

SPOTLIGHT: THE WINNERS OF ON AIR 2026 🏆

After two days of learning, reporting, writing, and going live, the panel has made its final decision. 🎤📡

Congratulations to the teams who delivered stories that stood out, produced exceptional broadcasts, and proved they have what it takes to thrive in the world of TV broadcasting. From scripts to standbys, every team brought passion, creativity, and heart to the desk—and this year’s winners truly made the headline. 👏

Thank you to everyone who tuned in, took part, and brought On Air: TV Broadcasting Masterclass and Competition to life. Catch you on the next broadcast. 😉




11/05/2026

📺 NOW LIVE: ON AIR DAY 2

Tune into the live broadcasts from nine TV Broadcasting teams from different schools across Luzon to see who makes it into the headlines. 🎙️

Good luck to the teams!




🎙️ Meet the panel behind the desk. Get ready to meet our judges—industry professionals and media practitioners who will ...
10/05/2026

🎙️ Meet the panel behind the desk.

Get ready to meet our judges—industry professionals and media practitioners who will decide which team rises above the rest and makes it to the headline. 👀

📡 Deo Bugaoisan
A veteran journalist and educator with over 25 years in broadcast media, Deo held key roles across major GMA News and Public Affairs programs, including Saksi, I-Witness, and State of the Nation with Jessica Soho. He specializes in news production, election coverage, and broadcast storytelling.

📰 Ronin Bautista
An assistant professor at the UP College of Media and Communication Department of Broadcast Communication, Ronin previously worked with GMA News as a researcher, news producer, and web producer before transitioning into journalism and digital media work across local and global publications.

📺 Zoie Sta. Mina
A longtime campus journalist and former captain of her school’s TV Broadcasting Team, The Newsline. With over a decade in student journalism, Zoie represented her school twice at the National Schools Press Conference (NSPC) and earned a national win in TV broadcasting.

See you again tomorrow for On Air’s final day, where one team will grab the spotlight and take home the win. 🗞️




📺 DAY 1 ON AIR — that’s a wrap! 🎬From news ethics to TV anchoring and scriptwriting, participants officially stepped int...
09/05/2026

📺 DAY 1 ON AIR — that’s a wrap! 🎬

From news ethics to TV anchoring and scriptwriting, participants officially stepped into the world of broadcast media on Day 1 of On Air: TV Broadcasting Masterclass and Competition. 📡

Here’s a behind-the-scenes look at Day 1 of stories, standbys, and going live. Catch us on Monday for Day 2, as our participants go head-to-head in bringing the competition to the newsroom. 😉🎙️




Address

Plaridel Hall, UP College Of Media And Communication, Ylanan Street, University Of The
Quezon City
1101

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