Faculty of Media & Mass Communication - FMMC, UCP

Faculty of Media & Mass Communication - FMMC, UCP FMMC at University of Central Punjab, Lahore is one of the largest media faculties in Pakistan.

🎓 𝐇𝐞𝐥𝐩 𝐌𝐚𝐤𝐞 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧 𝐀𝐜𝐜𝐞𝐬𝐬𝐢𝐛𝐥𝐞 | ایثار سے اقراء تکUCP awards 1.1 billion in scholarships annually to its student body....
06/06/2026

🎓 𝐇𝐞𝐥𝐩 𝐌𝐚𝐤𝐞 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧 𝐀𝐜𝐜𝐞𝐬𝐬𝐢𝐛𝐥𝐞 | ایثار سے اقراء تک
UCP awards 1.1 billion in scholarships annually to its student body. FMMC Alumni Association proudly launches UCP ایثار, an Endowment Fund dedicated to collecting and sustaining financial support for deserving students, ensuring that talented individuals are not deprived of higher education due to financial constraints.
Every contribution to this Endowment Fund helps provide scholarships and educational opportunities to deserving students, creating a lasting impact for generations to come.
𝐀𝐜𝐜𝐨𝐮𝐧𝐭 𝐃𝐞𝐭𝐚𝐢𝐥𝐬:
Account Title: University of Central Punjab
Account No: 0102044055123
IBAN: PK36AIIN0000102044055123
Bank: Al Baraka Bank (Pakistan) Ltd., Johar Town, Lahore.
𝐅𝐨𝐫 𝐟𝐮𝐫𝐭𝐡𝐞𝐫 𝐝𝐞𝐭𝐚𝐢𝐥𝐬:
📞 0300-5555565
You may contact 𝐌𝐫. 𝐒𝐲𝐞𝐝 𝐀𝐚𝐥-𝐞 𝐇𝐚𝐢𝐝𝐞𝐫, President, UCP Alumni Association (FMMC), UCP.

🍁 𝐀𝐝𝐦𝐢𝐬𝐬𝐢𝐨𝐧𝐬 𝐎𝐩𝐞𝐧 - 𝐅𝐚𝐥𝐥 𝟐𝟎𝟐𝟔 🍁𝐁𝐅𝐀 (𝐕𝐢𝐬𝐮𝐚𝐥 𝐀𝐫𝐭) [4 Years]𝐀𝐩𝐩𝐥𝐲 𝐍𝐨𝐰: https://online-admissions.ucp.edu.pk/
05/06/2026

🍁 𝐀𝐝𝐦𝐢𝐬𝐬𝐢𝐨𝐧𝐬 𝐎𝐩𝐞𝐧 - 𝐅𝐚𝐥𝐥 𝟐𝟎𝟐𝟔 🍁
𝐁𝐅𝐀 (𝐕𝐢𝐬𝐮𝐚𝐥 𝐀𝐫𝐭) [4 Years]
𝐀𝐩𝐩𝐥𝐲 𝐍𝐨𝐰: https://online-admissions.ucp.edu.pk/

🍁 𝐀𝐝𝐦𝐢𝐬𝐬𝐢𝐨𝐧𝐬 𝐎𝐩𝐞𝐧 - 𝐅𝐚𝐥𝐥 𝟐𝟎𝟐𝟔 🍁𝐁𝐅𝐀 (𝐕𝐢𝐬𝐮𝐚𝐥 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐃𝐞𝐬𝐢𝐠𝐧) [4 Years]𝐀𝐩𝐩𝐥𝐲 𝐍𝐨𝐰: https://online-admissions.ucp.edu.p...
04/06/2026

🍁 𝐀𝐝𝐦𝐢𝐬𝐬𝐢𝐨𝐧𝐬 𝐎𝐩𝐞𝐧 - 𝐅𝐚𝐥𝐥 𝟐𝟎𝟐𝟔 🍁
𝐁𝐅𝐀 (𝐕𝐢𝐬𝐮𝐚𝐥 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐃𝐞𝐬𝐢𝐠𝐧) [4 Years]
𝐀𝐩𝐩𝐥𝐲 𝐍𝐨𝐰: https://online-admissions.ucp.edu.pk/

𝐌𝐞𝐝𝐢𝐚 𝐓𝐚𝐥𝐤 | 𝑾𝒉𝒚 𝑪𝒂𝒏’𝒕 𝑾𝒆 𝑺𝒕𝒐𝒑 𝑺𝒄𝒓𝒐𝒍𝒍𝒊𝒏𝒈?𝐃𝐫. 𝐒𝐚𝐝𝐚𝐟 𝐙𝐚𝐡𝐫𝐚 (Assistant Professor) conducted an insightful session on Uses &...
31/05/2026

𝐌𝐞𝐝𝐢𝐚 𝐓𝐚𝐥𝐤 | 𝑾𝒉𝒚 𝑪𝒂𝒏’𝒕 𝑾𝒆 𝑺𝒕𝒐𝒑 𝑺𝒄𝒓𝒐𝒍𝒍𝒊𝒏𝒈?
𝐃𝐫. 𝐒𝐚𝐝𝐚𝐟 𝐙𝐚𝐡𝐫𝐚 (Assistant Professor) conducted an insightful session on Uses & Gratification Theory: Redesigned as part of the faculty development lecture series, Media Talk, held on 15th May 2026. The discussion highlighted how evolving communication technologies and algorithm-driven content have transformed media consumption patterns, encouraging users to remain constantly connected. The session also examined how gratification in the digital age extends beyond content consumption to identity formation, validation, and online engagement. Through insightful discussion and critical analysis, the talk encouraged participants to reflect on the relationship between media use, audience behavior, and the growing influence of digital platforms in everyday life.

27/05/2026

𝐄𝐢𝐝 𝐓𝐫𝐚𝐧𝐬𝐦𝐢𝐬𝐬𝐢𝐨𝐧 𝐛𝐲 UCP TV:
𝐇𝐨𝐬𝐭𝐬: Bushra Javed & Laiba Hafeez.
𝐆𝐮𝐞𝐬𝐭𝐬 𝐢𝐧 𝐭𝐡𝐞 𝟏𝐬𝐭 𝐬𝐞𝐠𝐦𝐞𝐧𝐭: Dr. Muhammad Rizwan Shad (Dean Faculty of Engineering UCP), and Ms. Aqsa Sarfraz (Deputy Director, Student Services Center & Directorate of Student Affairs, UCP).
𝐆𝐮𝐞𝐬𝐭𝐬 𝐢𝐧 𝐭𝐡𝐞 𝟐𝐧𝐝 𝐬𝐞𝐠𝐦𝐞𝐧𝐭: Ms. Azka Ahmad (News Anchor, Neo TV), and Mr. Umair Abbas (Junior Sub Editor, GEO News).

𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐯𝐞 𝐒𝐞𝐬𝐬𝐢𝐨𝐧 𝐰𝐢𝐭𝐡 𝐑𝐚𝐝𝐢𝐨 𝐏𝐚𝐤𝐢𝐬𝐭𝐚𝐧 | 𝐅𝐌𝐌𝐂, 𝐔𝐂𝐏.In collaboration with the Pakistan Broadcasting Corporation, an inte...
26/05/2026

𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐯𝐞 𝐒𝐞𝐬𝐬𝐢𝐨𝐧 𝐰𝐢𝐭𝐡 𝐑𝐚𝐝𝐢𝐨 𝐏𝐚𝐤𝐢𝐬𝐭𝐚𝐧 | 𝐅𝐌𝐌𝐂, 𝐔𝐂𝐏.
In collaboration with the Pakistan Broadcasting Corporation, an interactive session was held on May 18, 2026, at FMMC, UCP. The session was organized by 𝐃𝐫. 𝐇𝐢𝐧𝐚 𝐀𝐝𝐞𝐞𝐛 (Assistant Professor & In-charge, UCP FM Radio). The session was honored by the presence of 𝐃𝐫. 𝐀𝐡𝐦𝐞𝐫 𝐒𝐨𝐡𝐚𝐢𝐥 𝐁𝐚𝐬𝐫𝐚 (Station Director, Radio Pakistan, Lahore), 𝐌𝐫. 𝐀𝐬𝐚𝐝 𝐀𝐛𝐫𝐚𝐫 (Deputy Director, Ministry of Information & Broadcasting), and 𝐌𝐫. 𝐙𝐮𝐛𝐚𝐢𝐫 𝐁𝐚𝐬𝐡𝐢𝐫 (In-charge, FM 101 & FM 94), who shared valuable insights on the challenges and future of the broadcasting industry in Pakistan. 𝐃𝐫. 𝐀𝐭𝐢𝐟 𝐀𝐬𝐡𝐫𝐚𝐟 (HoD, FMMC) also attended and graced the occasion. Dr. Ahmer Basra highlighted the significance of radio in the digital era, while Mr. Asad Abrar introduced the RJ & Broadcast Training Internship Program "𝑽𝒐𝒊𝒄𝒆, 𝑽𝒊𝒔𝒊𝒐𝒏 & 𝑩𝒓𝒐𝒂𝒅𝒄𝒂𝒔𝒕𝒊𝒏𝒈 𝑬𝒙𝒄𝒆𝒍𝒍𝒆𝒏𝒄𝒆" 𝒂𝒕 𝑹𝒂𝒅𝒊𝒐 𝑷𝒂𝒌𝒊𝒔𝒕𝒂𝒏, 𝑳𝒂𝒉𝒐𝒓𝒆 𝑪𝒆𝒏𝒕𝒓𝒆, aimed at equipping students with professional broadcasting, storytelling, audience engagement, and live studio skills. Mr. Zubair Bashir shared perspectives on international broadcasting practices and evolving media trends. The session concluded with an engaging Q&A, followed by a souvenir presentation by Dr. Atif Ashraf and Dr. Hina Adeeb, who extended gratitude to the distinguished guests for their insightful engagement with students.

𝐌𝐞𝐝𝐢𝐚 𝐋𝐢𝐭𝐞𝐫𝐚𝐜𝐲 𝐏𝐫𝐨𝐠𝐫𝐚𝐦 𝟐𝟎𝟐𝟔 | 𝑺𝒆𝒔𝒔𝒊𝒐𝒏 1 🌟The first session of the Media Literacy Program 2026 — a free, three-day capaci...
25/05/2026

𝐌𝐞𝐝𝐢𝐚 𝐋𝐢𝐭𝐞𝐫𝐚𝐜𝐲 𝐏𝐫𝐨𝐠𝐫𝐚𝐦 𝟐𝟎𝟐𝟔 | 𝑺𝒆𝒔𝒔𝒊𝒐𝒏 1 🌟
The first session of the Media Literacy Program 2026 — a free, three-day capacity-building initiative by the Faculty of Media and Mass Communication (FMMC), UCP — was successfully held on May 19, 2026, under the supervision of 𝐏𝐫𝐨𝐟. 𝐃𝐫. 𝐅𝐚𝐰𝐚𝐝 𝐁𝐚𝐢𝐠 (Dean, FMMC) and 𝐃𝐫. 𝐒𝐚𝐝𝐚𝐟 𝐙𝐚𝐡𝐫𝐚 (Assistant Professor). A total of 75 students from 𝟖 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭 𝐟𝐚𝐜𝐮𝐥𝐭𝐢𝐞𝐬 𝐨𝐟 𝐔𝐂𝐏 𝐩𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐞𝐝 𝐢𝐧 𝐭𝐡𝐞 𝐩𝐫𝐨𝐠𝐫𝐚𝐦. Dr. Sadaf Zahra delivered an introductory presentation covering the program's objectives, the faculty's academic vision, and the importance of media literacy for today's youth. The first lecture, titled "𝑻𝒉𝒆 𝑻𝒓𝒖𝒕𝒉 𝑩𝒆𝒉𝒊𝒏𝒅 𝑵𝒆𝒘𝒔," was delivered by 𝐃𝐫. 𝐀𝐭𝐢𝐟 𝐀𝐬𝐡𝐫𝐚𝐟 (HoD, FMMC), focusing on how news is produced, framed, and circulated in the digital era. Participants were introduced to key concepts, including misinformation, disinformation, fake news, clickbait headlines, and media bias. The session also emphasized the importance of fact-checking, source verification, critical thinking, and responsible social media consumption in today's fast-paced information environment.

𝐃𝐞𝐚𝐧’𝐬 𝐌𝐞𝐞𝐭𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐅𝐚𝐜𝐮𝐥𝐭𝐲 & 𝐒𝐭𝐚𝐟𝐟 𝐌𝐞𝐦𝐛𝐞𝐫𝐬!A faculty and staff meeting was held at FMMC, UCP, on May 22, 2026, chaired ...
24/05/2026

𝐃𝐞𝐚𝐧’𝐬 𝐌𝐞𝐞𝐭𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐅𝐚𝐜𝐮𝐥𝐭𝐲 & 𝐒𝐭𝐚𝐟𝐟 𝐌𝐞𝐦𝐛𝐞𝐫𝐬!
A faculty and staff meeting was held at FMMC, UCP, on May 22, 2026, chaired by 𝐏𝐫𝐨𝐟. 𝐃𝐫. 𝐅𝐚𝐰𝐚𝐝 𝐁𝐚𝐢𝐠, Dean of FMMC. During the meeting, he highlighted the upcoming launch of two new undergraduate programs — Bachelor of Fine Arts (BFA) in Visual Art and Bachelor of Fine Arts (BFA) in Visual Communication Design (VCD) — set to begin in Fall 2026. He also discussed the progress on the ongoing tasks outlined in the Faculty's Strategic Plan (2025–26). The meeting was attended by faculty and staff members, including 𝐃𝐫. 𝐀𝐭𝐢𝐟 𝐀𝐬𝐡𝐫𝐚𝐟 (HoD at FMMC), 𝐃𝐫. 𝐇𝐢𝐧𝐚 𝐀𝐝𝐞𝐞𝐛 (Incharge, UCP FM Radio), and 𝐌𝐫. 𝐈𝐫𝐟𝐚𝐧 𝐀𝐬𝐥𝐚𝐦 (Incharge, UCP TV Production House).

𝐌𝐞𝐝𝐢𝐚 𝐓𝐚𝐥𝐤 | 𝑵𝒂𝒗𝒊𝒈𝒂𝒕𝒊𝒏𝒈 𝑴𝑺/𝑴𝑷𝒉𝒊𝒍 𝑻𝒉𝒆𝒔𝒊𝒔 𝑺𝒖𝒑𝒆𝒓𝒗𝒊𝒔𝒊𝒐𝒏 & 𝑽𝒊𝒗𝒂 𝑽𝒐𝒄𝒆 𝑷𝒓𝒐𝒄𝒆𝒅𝒖𝒓𝒆𝒔...!!!A Media Talk session was held on May 8, ...
24/05/2026

𝐌𝐞𝐝𝐢𝐚 𝐓𝐚𝐥𝐤 | 𝑵𝒂𝒗𝒊𝒈𝒂𝒕𝒊𝒏𝒈 𝑴𝑺/𝑴𝑷𝒉𝒊𝒍 𝑻𝒉𝒆𝒔𝒊𝒔 𝑺𝒖𝒑𝒆𝒓𝒗𝒊𝒔𝒊𝒐𝒏 & 𝑽𝒊𝒗𝒂 𝑽𝒐𝒄𝒆 𝑷𝒓𝒐𝒄𝒆𝒅𝒖𝒓𝒆𝒔...!!!
A Media Talk session was held on May 8, 2026, conducted by 𝐌𝐫. 𝐌𝐮𝐡𝐚𝐦𝐦𝐚𝐝 𝐒𝐡𝐚𝐡𝐢𝐝 (Principal Lecturer and Coordinator for MS Film & Digital Media) and 𝐌𝐬. 𝐀𝐬𝐡𝐛𝐞𝐞𝐥𝐚𝐡 𝐒𝐡𝐚𝐟𝐚𝐪𝐚𝐭 𝐀𝐥𝐢 (Senior Lecturer and Coordinator for M.Phil. & MS Advertising and PR). The session focused on the procedures for supervising and conducting MS/MPhil vivas in accordance with the guidelines provided by the Graduate Service Office (GSO), UCP. The coordinators walked supervisors through the complete viva management process, covering step-by-step documentation, academic requirements, and official GSO policies. They also provided guidance on the preparation and submission of essential documents, departmental coordination, viva scheduling, and evaluation procedures — equipping supervisors with a clear understanding of all compliance requirements.

FMMC successfully conducted the 𝐏𝐫𝐨𝐠𝐫𝐚𝐦 𝐑𝐞𝐯𝐢𝐞𝐰 𝐟𝐨𝐫 𝐄𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞𝐧𝐞𝐬𝐬 𝐚𝐧𝐝 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐦𝐞𝐧𝐭 (𝐏𝐑𝐄𝐄) 𝟐𝟎𝟐𝟓–𝟐𝟔 meeting for its BS progr...
17/05/2026

FMMC successfully conducted the 𝐏𝐫𝐨𝐠𝐫𝐚𝐦 𝐑𝐞𝐯𝐢𝐞𝐰 𝐟𝐨𝐫 𝐄𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞𝐧𝐞𝐬𝐬 𝐚𝐧𝐝 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐦𝐞𝐧𝐭 (𝐏𝐑𝐄𝐄) 𝟐𝟎𝟐𝟓–𝟐𝟔 meeting for its BS programs on May 14, 2026. The meeting was chaired by 𝐏𝐫𝐨𝐟. 𝐃𝐫. 𝐅𝐚𝐰𝐚𝐝 𝐁𝐚𝐢𝐠, Dean, FMMC, UCP. 𝐃𝐫. 𝐀𝐲𝐞𝐬𝐡𝐚 𝐀𝐬𝐡𝐟𝐚𝐪, Chairperson, Department of Development Communication, University of the Punjab, graced the meeting as the external member, bringing a valuable external academic perspective to the review process. 𝐃𝐫. 𝐒𝐚𝐝𝐚𝐟 𝐙𝐚𝐡𝐫𝐚, Assistant Professor, FMMC, served as the internal member. 𝐃𝐫. 𝐀𝐭𝐢𝐟 𝐀𝐬𝐡𝐫𝐚𝐟, Head of Department, FMMC, presented a comprehensive overview of the academic and departmental developments over the preceding year. 𝐌𝐬. 𝐀𝐬𝐡𝐛𝐞𝐞𝐥𝐚𝐡 𝐒𝐡𝐚𝐟𝐚𝐪𝐚𝐭 𝐀𝐥𝐢, Senior Lecturer, FMMC, meticulously prepared and presented the program review reports. The PREE process reflects FMMC's unwavering commitment to academic excellence, continuous improvement, and the delivery of quality education to its students.

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University Of Central Punjab
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