Mudança Social/Marketing Social

Mudança Social/Marketing Social Processos de Mudança de Comportamentos Sociais / Social Behavior Change

Aplicação do Marketing Social a processos de mudança de comportamento sociais em diversas áreas (saúde, educação, prevenção rodoviária, literacia, ambiente, convivialidade interrracial...)

08/05/2026

I cannot even imagine that Giuseppe Fattori is dead. My goodfella, rest in peace.

Nancy Lee expands her work to a new area.
25/04/2026

Nancy Lee expands her work to a new area.

05/03/2026

Important meeting in France
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The founders of the European Social Marketing Association in 2012
13/05/2025

The founders of the European Social Marketing Association in 2012

The best and more complete newsletter about Social Marketing, a work of art from Italy
24/02/2025

The best and more complete newsletter about Social Marketing, a work of art from Italy

The BRIGHT Institute "Digital Media for Behavior Change Webinar Series", focusing on "Digital Media for Health Promotion and Development in Low- and Middle-Income Countries"

Elections at the European Social Marketing Association. Apply! Participate!
24/02/2025

Elections at the European Social Marketing Association. Apply! Participate!

2025 ELECTIONS ANNOUNCEMENT The European Social Marketing Association (ESMA) is pleased to announce the launch of elections for six new additional Board members who will be joining the Board. This

The next World Social Marketing Conference just nearby, in Alicante, Spain
24/02/2025

The next World Social Marketing Conference just nearby, in Alicante, Spain

Are you driving positive behaviour change through innovative strategies, impactful programs, or groundbreaking research? Do you use marketing, communication, or behaviour science to address pressing global challenges? If so, the World Social Marketing Conference (WSMC) 2025 wants to hear from you!

Portugueses na European Social Marketing Conference
26/11/2024

Portugueses na European Social Marketing Conference

Verificou-se uma significativa representação de investigadores portugueses na Conferência da European Social Marketing Conference, que se realizou entre 3 e 5 de Novembro de 2024 em Ljubljana, na Slovenia: Cristina Araújo Silva, Investigadora, GOVCOPP Research Unit, Universidade de Aveiro -…

New dimensions  for architecture, including marketing as never seen. Specialists from five countries opening horizons, c...
04/11/2024

New dimensions for architecture, including marketing as never seen. Specialists from five countries opening horizons, creating new scenes

Incorporating narrative, environment, and cinematic composition into architectural projects enriches the user experience, and opens up new possibilities for professionals in architecture, interior design, and related fields.

Dear Colleagues,The current academic publishing model is broken, with high publication fees and restricted access to kno...
17/10/2024

Dear Colleagues,
The current academic publishing model is broken, with high publication fees and restricted access to knowledge. This system hinders the equitable dissemination of knowledge, limiting the impact of vital research, especially in fields as important as ours.
I am working to create a Peer Community In (PCI) (https://peercommunityin.org/) Social and Behavioral Change. PCI is a free, transparent platform that facilitates peer review and the publication of research without the traditional journal paywalls or publication fees. It's a model designed to make research more accessible and inclusive. The PCI already includes 17 specialised communities, with more than 1,283 submissions and 4,088 peer reviews conducted to date.
To make it a reality I need the support of community members to submit papers, act as reviewers and Editors. If you are interested, let us know https://forms.gle/ZxLpoYnFs8ieDVxC9
I am please that we have been endorsed by the International Social Marketing Association and the European Social Marketing Association.
If you have any questions, please let me know,
Diogo Veríssimo, PhD
Research Fellow, University of Oxford

The current academic publishing model is deeply flawed, with high publication fees and restricted access to research. This system hinders the equitable dissemination of knowledge, limiting the impact of vital research, especially in fields as important as ours. To address these challenges, I am advo...

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Lisbon

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