The Advanced Product Design Programme is a solution-driven education that focuses on the advanced treatment of design - using user studies, problem identification and analysis, new technologies and materials, and above all, an emphasis on innovative and new thinking - to find the best possible solution for a given problem or identified design opportunity. A future technological perspective is ofte
n adopted in the program's term and degree projects, offering students and external collaborative partners opportunities to explore converging technologies together with new user and market scenarios, and develop a variety of conceptual solutions, based on a solid foundation of professional tools, and analytical and creative work methods. The philosophy of the program is to combine the knowledge and insights of today's hard-core product design with the possibilities that arise when applying both the physical and digital technology of tomorrow, induced with an universal approach and respect for human and nature that characterize the Scandinavian design tradition. With this as a starting point, the next generation of industrials designers have all the possibilities at hand to build new knowledge and to broaden the scope of product related functionality and experiences.
