21/08/2026
We are proud to celebrate the participation of Samira Hareed, our Digital Marketing Mentor at SIMAD Innovation Lab, in the YEPS II Training of Trainers (ToT) Programme.
Over three weeks, 15 young Somali trainers strengthened their skills in digital marketing, e-commerce, and AI, gaining practical knowledge to train others and expand employment and entrepreneurship opportunities for young people in Somalia.
The programme is part of YEPS II, implemented in collaboration with JICA - Japan International Cooperation Agency JICA Kenya and Wasaaradda Shaqada iyo Arrimaha Bulshada Soomaaliya and ILabAfrica- Strathmore University, with a focus on strengthening digital skills and creating new opportunities for Somaliaβs youth.
As SIMAD iLab, we are proud to see our Digital Marketing Mentor contributing to this impactful initiative and helping shape the next generation of digital talent in Somalia.
Knowledge shared today creates opportunities tomorrow.