UAkron Marketing

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UAkron Marketing The official page for the Department of Marketing in the College of Business at UA

Students in the Department of Marketing at The University of Akron College of Business can major or minor in three areas: Marketing, Sales Management, and International Business.

10/15/2026

Women in Business. Real Stories. Meaningful Connections.

Students, alumni, faculty and business professionals are invited to join us for the annual Entrepreneurial Women in Business event at The University of Akron College of Business on Friday, November 13!

Hosted by the Women in Business student organization in collaboration with the Fisher Institute for Professional Selling, the Fitzgerald Institute for Entrepreneurial Studies and the Taylor Institute for Direct Marketing, this event brings together accomplished women to share their experiences, insights and advice.

Through panel conversations and roundtable discussions, attendees will gain insights into navigating career challenges, building meaningful professional relationships, balancing personal and professional priorities, and forging their own paths to success.

Register before the Nov. 9 deadline here: bit.ly/EWIB2026

10/01/2026

Gwen Mangan came through to share some FIRE words on how attending a marketing career fair last year helped open doors, build connections, and put her on the path to where she is today. 🚀

Proof that showing up, making connections, and putting yourself out there can make a real impact. We’re proud of you, Gwen! 👏🏽

If you haven’t registered yet, now is your last chance to join us tomorrow.

09/30/2026

The fate of your future career rests in the envelope. 👀

Register for the Career Fair! Link in bio.

09/29/2026

The Career Fair is this Friday, October 2nd! Register using the link in bio!

09/29/2026

student, Addie Kennedy, experienced firsthand the benefit of the Marketing Career Fair, which lead to the opportunity to intern with Merit Brass over the summer. 

You never know which connection could lead to your next internship, mentorship, or job opportunity! 

Register for Friday’s Marketing Career Fair now! Link in bio.

🎉 Congratulations to Marketing @ UAkron’s Dr. Jamal Feerasta on being nominated and selected by his student-athletes as ...
09/27/2026

🎉 Congratulations to Marketing @ UAkron’s Dr. Jamal Feerasta on being nominated and selected by his student-athletes as a Faculty Member of the Game!

This honor means so much to Dr. Feerasta. It’s especially meaningful to see his dedication, care, and commitment to his students recognized and celebrated by the student-athletes he supports.

Congratulations, Dr. Feerasta! We’re proud to celebrate this well-deserved recognition of the impact you make both inside and outside the classroom. 👏

Welcome Back Zips! 🦘
09/04/2026

Welcome Back Zips! 🦘

09/04/2026

Meet Jaylah Lacewell (J A Y ), a Steininger Fellow—one of the most prestigious scholarship honors in The University of Akron’s Department of Marketing. Hear about her experience and what this recognition means to her!

Link in bio for Full Video

For marketing students Abdallah Ndume and David Haydu, the 2026 National Sales Network Professional Conference in Washin...
09/02/2026

For marketing students Abdallah Ndume and David Haydu, the 2026 National Sales Network Professional Conference in Washington, D.C., was about more than adding an experience to their resumes. It was about expanding their perspective on what comes next.

Alongside Dr. Vanja Djuric-Zoric, the students joined more than 2,600 professionals for three days of networking, professional development and conversations with leaders across industries. From career planning and leadership to building strategic relationships and professional visibility, they walked away with new insights — and a bigger vision for their futures.

Dr. Djuric-Zoric shared, “Experiential learning is about opening doors for our students. Experiences like NSN give them the opportunity to see what is possible, build relationships that can shape their careers, and recognize that they belong on a national and global stage. Our goal is to make sure UA students have access to those opportunities — and are prepared to make the most of them." 💬

Read more: https://bit.ly/3Ul6crp

08/13/2026

Dr. Alexa Fox and Dr. Yuri Martirosyan have recently been named 2026-2027 Marketing Behavioral Research Fellows by the UAkron Marketing.

Fox's research focuses on digital marketing, consumer behavior and children's online privacy, helping shape more responsible marketing practices and safer digital experiences. Martirosyan's research examines consumer behavior, artificial intelligence, virtual influencers and emerging technologies, providing insights into how consumers make decisions in an evolving marketplace.

"The fellows’ research demonstrates how academic scholarship extends far beyond the University — advancing knowledge, informing practice and enriching our classrooms by ensuring our students learn from faculty who are actively shaping the future of marketing," said Dr. Vanja Djuric Zoric, department chair and professor of practice of marketing 💬

Read more 🔗 bit.ly/45obTaa

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259 S. Broadway Street
Akron, OH
44325

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