Business Simulation Lab

Business Simulation Lab Behavioral science lab at Cornell's Johnson College of Busine Since 2016, the lab has also served researchers within the Cornell SC Johnson College of Business.

The Business Simulation Lab facilitates in-lab and online behavioral research to study complex decision-making, advance problem solving and model development. Historically, the lab mainly supported professors and PhD students within the Samuel Curtis Johnson Graduate School of Management.

Do you understand the factors that determine product success in creative industries? In an integrated modeling framework...
11/01/2022

Do you understand the factors that determine product success in creative industries? In an integrated modeling framework, consumer reactions are captured and analyzed using machine learning to solve the ultimate puzzle.

Learn more about such dynamic and pioneering model through this link: https://journals.sagepub.com/doi/full/10.1177/00222437211016495

Management reporting systems are like power tools. They help you improve performance quickly and effectively, but one ca...
10/25/2022

Management reporting systems are like power tools. They help you improve performance quickly and effectively, but one careless moment can cause irreparable damage and serious injury.

Learn about how to interpret performance measures generated by managerial reporting systems most pervasive in modern organizations: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2427106

When multiple retailers hold inventory to satisfy random demand, retailer inventory-sharing strategies can potentially r...
10/03/2022

When multiple retailers hold inventory to satisfy random demand, retailer inventory-sharing strategies can potentially reduce the supply-demand mismatch and increase overall supply chain performance.

Learn about how this award-winning publication provides guidance for firms to make better decisions: https://pubsonline.informs.org/doi/10.1287/mnsc.2022.4323

This Tuesday, the Business Simulation Lab started off the semester with lab orientation, along with a series of fun team...
09/27/2022

This Tuesday, the Business Simulation Lab started off the semester with lab orientation, along with a series of fun team-building activities at 120 Sage.

Our impassioned, professional undergraduate research assistant team cannot wait to conduct research and run field studies for professors in need.

See below for up-coming BSL studies happening the week of September 6-September 10!
09/03/2021

See below for up-coming BSL studies happening the week of September 6-September 10!

Be sure to sign up for the lab studies coming up next week!
08/27/2021

Be sure to sign up for the lab studies coming up next week!

Address

120 Sage Hall, 114 East Av, Cornell Univ
Ithaca, NY
14853

Telephone

+16072556172

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