10/15/2026
Everyone says they want strategic partners. But are they willing to build relationships that actually create shared value? 🤔
That question is at the heart of the Season 4 finale of 🍊🎙️, where co-hosts Ted Stank and Tom Goldsby sit down with Kate Vitasek, creator of the Vested® business model, Haslam College of Business - UT faculty member, and one of supply chain's most influential voices on strategic partnerships.
Her insights for organizations seeking more from their trading relationships:
🔸 Stop calling suppliers "strategic partners" while managing them transactionally
🔸 Focus contracts on value creation, not just cost control
🔸 Bring legal teams into the conversation early
🔸 Use governance and trust to unlock innovation and flexibility
🔸 Let AI handle transactions so people can focus on collaboration
Listen on Apple, Spotify, or wherever you get your podcasts 🎧
https://hubs.la/Q04B2zWM0