The Robertson School of Communication

Home
United States
Richmond, VA
The Robertson School of Communication

The Richard T. Robertson School of Communication at Virginia Commonwealth University We're located on the Monroe Park Campus in the Temple building.

The Robertson School of Communication is one of the largest units of the College of Humanities and Sciences at Virginia Commonwealth University. Follow us on twitter

03/18/2026

Hey Robertson Rams, here is your On The Radar, events and deadlines you need to know, for this week:

🥪: PRSA Luncheon
The Public Relations Student Society of America at VCU Luncheon is happening on Wednesday, March 18th from 11:45 to 1:30 at Virginia Union University. It’s an opportunity to network with PR professionals.

📇: Adobe Express Workshop
The AMA at VCU is hosting an Adobe Express Workshop on Wednesday, March 18th from 6:00 to 7:30 PM. Learn how to design your own logo and business card quickly with Adobe Express.

💸: Internship Funding Program (IFP) Deadline
The deadline for the Robertson Internship Funding Program application is Tuesday, March 31st at midnight.

03/17/2026

New Robertson School Summer Camp Introduces Middle School Students to AI Literacy
📅 June 15–19 | 🎓 Rising 6th–8th graders | 📍 VCU | Registration now open at chs.vcu.edu/summer-camps

The Robertson School of Communication, in partnership with the VCU College of Humanities and Sciences, is hosting a Generative AI summer camp "The AI Imagination Lab" for rising 6th–8th graders from June 15–19.

Hosted by Joshua J. Smith, PhD, and Scott Sherman, co-founders of the Media + AI Initiative, this hands-on program introduces students to how generative AI works and where it appears in everyday digital spaces like games, social media, and school tools. Campers will experiment with brainstorming ideas, creating images, and developing stories using AI while learning how to stay in control of the technology.

The program also emphasizes media literacy and responsible technology use, helping students recognize misinformation, understand bias, and protect their privacy online. Each day blends creative challenges, collaborative projects, and guided exploration with real AI tools. Students leave the week with practical digital skills, stronger critical thinking, and a deeper understanding of how to use AI responsibly.

03/16/2026

🏀 Student Spotlight: Another Real-World Reporting in Action! 🏀
Check out this fantastic student program recap from the VCU Women's Basketball game at the A-10 tournament, written by our own Ben Rekosh!

Coverage like Ben’s, along with other students of MASC 491 Topics in Communications at the A-10 tournament, is a great example of how student media roles act as "proving grounds" for the real world.

Read Ben’s full recap, which was published on the conference’s website, here: https://ow.ly/KNnH50YuyGs

And Go Rams to the Men’s team too!

03/11/2026

🏀 Student Spotlight: Real-World Reporting in Action! 🏀
Check out this fantastic student program recap from the VCU Women's Basketball game at the Atlantic 10 Conference tournament, written by our own Alexis Washington!

Alexis is the assistant sports editor for The Commonwealth Times, and this marks her second year covering the A-10 women's basketball championship. Her journey from starting as a contributing writer in 2023 to stepping into an editorial role is a perfect example of the hands-on training and career progression we champion at the Robertson School.

Coverage like Alexis’s at the A-10 tournament is a great example of how student media roles act as "proving grounds" for the real world.

Read Alexis’s full recap here: https://atlantic10.com/sports/2026/3/5/WBB_0304263128.aspx

03/03/2026

The VCU InSight crew is back behind the desk. Tune into their latest broadcast now!

In this episode: student-reporters followed the Buddhist monks in their Walk for Peace Usa when the group stopped in RVA on their 2,300 mile journey to Washington D.C., the first casino in Central VA is now open and we're taking a look at the economical and emotional impact on the community, there's an interview with the VCU Rams Baseball coach as the team's season starts picking up and VCU Capital News Service reporters join the newscast to talk about the latest bills moving forward in the Virginia General Assembly, including the issue of law enforcement wearing masks and a bill granting immunity to s*x trafficking victims.

Check out the latest episode: https://www.youtube.com/watch?v=75VNxS3ImVw

VCU InSight is the award-winning news show produced by undergraduate broadcast journalism students. The newscast airs every three weeks throughout the semester on their YouTube channel: . Check out the next episode on March 24.

02/27/2026

Next week, you can grow your network and talk with a mentor in as little as 15 minutes!

Robertson School is hosting a Speed-Mentoring event on Tuesday, March 3rd @ 5 PM.

If you are an undergraduate student, a graduate student, or a recent alumnus, you can meet with alumni and industry professionals. This is an opportunity to gather industry insights to help jumpstart your career. This event is open to all concentrations. And everyone should be able to meet with multiple mentors!

RSVP here (https://forms.gle/5irwi4rSRq8h3WAS9) to receive the Zoom link.

02/26/2026

🚀 History in the making at the Robertson School! 🚀

We are thrilled to announce that the Robertson School’s MASC 439 Agency classes are competing in the PRSSA National Bateman Case Study Competition for the first time in our school’s history! Two teams representing our Public Relations sequence are stepping up to this prestigious national challenge.

Guided by faculty mentors Dr. Mariam Alkazemi and Professor Rayhan Daudani, our students are taking on the 2026 Bateman challenge on behalf of a live client, Access Newswire.

Their goal? To spread awareness about ACCESS Newswire’s educational program while applying the strategic planning, media relations, and campaign management skills they’ve learned in the classroom. This competition is the premier national public relations case study experience, providing the kind of "proving grounds" for our students. The competition provides unmatched real-world experience that translates directly into portfolio-ready work, résumé distinction, and often, professional opportunities.

The teams will conduct rigorous research and develop integrated marketing strategies to position ACCESS Newswire as a trusted partner for university communication needs. We are incredibly proud of our students for taking on this ambitious national stage and look forward to sharing their progress throughout the semester.

Go Rams, and go Bateman teams! 🐏✨

02/20/2026

🌟 Faculty Spotlight: Celebrating National Excellence! 🌟

Huge congratulations to our very own adjunct instructor, Jennifer Thomas, for being named to the Qwoted 100 list of top publicists for the third time!

Jennifer has been recognized for her exceptional ability to build and maintain meaningful relationships with the media, standing out among over 135,000 users on the Qwoted platform. Her expertise in pitching and strategic communication has garnered high-profile coverage for her clients in major outlets, including USA TODAY, BuzzFeed, Vogue, HuffPost, and even a cover story for TIME Health Magazine.

At the Robertson School, our faculty bring this level of unmatched expertise and real-world creativity directly into the classroom. As we often say, "good careers in communication start here," and having a nationally recognized top-100 publicist on our team is a perfect example of how we prepare our students to thrive in the industry

Congratulations again, Jennifer! 🚀✨

02/12/2026

Take a look at VCU InSight's latest newscast for the semester! In this episode: the student-reporters have team coverage of Gov. Abigail Spanberger’s historical inauguration ceremony, a look at the RVA-metro area as school and businesses open back up after the most recent snow storm and VCU Capital News Service reporters join the newscast to talk about the latest bills moving forward in the Virginia General Assembly, including gun rights and use of AI in the K-12 school.

VCU InSight is the award-winning news show produced by undergraduate broadcast journalism students. The newscast airs every three weeks throughout the semester on their YouTube channel: . Check out the next episode on February 26.

Here’s the link for the latest newscast:
https://youtu.be/XW6wr1HHhOg?si=_tYSDzdp_x7oRhp_

02/06/2026

👀 A little behind the scenes preview of what are some of our journalism students are up to.

Broadcast journalism students are hard at work getting ready for the first VCU InSight InSight newscast! It airs February 10 on their YouTube channel: https://www.youtube.com/

Stories include the inauguration of Virginia’s first female governor, prepping for winter storms, a look at what’s happening at the VA General Assembly with VCU Capital News Service and a preview to VCU’s homecoming events!

02/02/2026

📝 Calling all student journalists! Ready to make your mark? 📝✨

Interested in student journalism? Don’t miss the VCU Society of Professional Journalists and (NABJ) National Association of Black Journalists - VCU interest meeting this week.

Event Details: 📅 When: Thursday, February 5 ⏰ Time: 5:30 p.m. - 7:30 p.m. 📍 Where: Temple 2211

Why join?
• SPJ: The nation’s most broad-based journalism organization, dedicated to the free practice of journalism and high ethical standards
• NABJ: A powerful network of over 4,300 members advocating for Black journalists and media professionals worldwide

These organizations are incredible resources for building your career and following in the footsteps of our standout students. For instance, recent Faculty Award winners Sarah Hagen served as the president of the VCU SPJ chapter, and Kyler Gilliam was instrumental in connecting students through NABJ club programming. These clubs offer the perfect environment to hone your skills and we regularly have Robertson students win SPJ Mark of Excellence awards.

The Perks: Not only is this an amazing networking opportunity to meet fellow emerging journalists, but there will also be FREE PIZZA! 🍕

01/21/2026

🏅Congratulations to Kathy Argel, the recipient of the Faculty Award for the Master of Science in Integrated Communications! 🏅

Kathy has established herself as a "standout scholar" in the Robertson School’s master’s program, distinguished by her unique "professionalism, focus, and maturity.” Her career is a testament to the power of strategic planning and marketing; she is the CEO and founder of Allergy Kids Central where she led a food allergy awareness organization that reached over 5 million families globally and authored a children’s book featured in a national magazine. Between her previous experience at Virginia Commonwealth University as an HRIS analyst, she designed social media templates and redesigned internal digital platforms. In her current role as a brand strategy consultant at St Bernadine Home Care Services, Kathy brings an incredible depth of expertise in audience behavior and multimedia content creation to our community.

Each semester, Robertson School faculty choose outstanding graduating students in each academic concentration to receive a Faculty Award This is more than about just good grades, faculty look for students who really distinguished themselves while at VCU through campus involvement, amazing class work, or by being an unforgettable member of the Robertson School family. Separate awards are given out for graduate integrated communication as well as undergraduate concentrations like media production, advertising, and journalism. We congratulate again Kathy as The Master of Science in Integrated Communications recipient from last semester.

The industry is lucky to have you, we’ll be watching your career with pride

Address

901 N Main Street
Richmond, VA
23220

Telephone

+18048282660

Website

http://robertson.vcu.edu/

Alerts

Be the first to know and let us send you an email when The Robertson School of Communication posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The University

Send a message to The Robertson School of Communication:

Shortcuts

Want your university to be the top-listed University in Richmond?