10/14/2026
A group of Cal Poly Agribusiness students recently earned 3rd place at the 2026 FDRS Student Food Marketing Challenge! 🏆💚
Held in Hershey, Pennsylvania, the competition challenged students to respond to a real-world case involving Feeser’s Food Distributors and develop a focused strategy for the company’s future growth. Acting as a consulting team, the students developed a customer-centered and financially grounded recommendation for how Feeser’s could grow while maintaining the service, flexibility, and customer relationships that set the company apart.
The competition allowed students to apply their Agribusiness knowledge to a real industry challenge and present their recommendations to judges.
With three of the five team members currently in their second year, the group is already looking forward to the opportunity to return next year!
Congratulations to the team on a great showing and for representing Cal Poly Agribusiness!
