15/10/2026
We are proud to recognise the contributions of members of the Nelson Mandela University Department of Business Management at the 19th International Business Conference, from presenting research to serving as Track Chairs and contributing to the conference team.
Discover the research and contributions of our department members below. 👏
Dr Storm Watson served on the IBC Marketing and Communications Team and as a Track Chair. He also presented his paper, “Scenario Planning for South African Universities,” co-authored with Prof Miemie Struwig.
Prof Elmarie Venter served as a Track Chair and had three papers presented at the conference:
* “The Influence of Demographic Characteristics in Student Entrepreneurial Intention at a Historically Disadvantaged University,” co-authored with Ms Sally Kasamale.
* “Measuring Family Influence Among Family Businesses Listed on the Johannesburg Stock Exchange (2004–2025),” co-authored with Prof Suzette Viviers (Stellenbosch University).
* “Family-Specific Barriers to Digital Innovation Adoption in Kenyan Family-Owned MSMEs,” co-authored with Dr Raymond Mutura and Prof Shelley Farrington.
Prof Sandra Perks served as a Track Chair and presented her paper, “Leadership Styles and Qualities Used by Corporate Chain Retailers to Drive Sustainability,” co-authored with Dr Jodè May.
Dr Sinaye Mtimba presented his paper, “Financial Socialisation Agents and Responsible Financial Behaviour: Evidence from Young South African Adults,” co-authored with Prof Shelley Farrington and Dr Vusi Msuthwana.
Ms Anesisa Stuurman presented her paper, “The Role of User-Generated Content in Shaping Consumer Behaviour in Three South African Provinces,” co-authored with Prof Ayanda Deliwe (University of Fort Hare) and Mr Lwando Ntari (University of the Western Cape).
Dr Bernard Ngota presented his research, “African Immigrant Entrepreneurship in South Africa: Economic Contributors or Space Takers,” co-authored with Prof Elroy Smith and Prof Ayanda Deliwe.
Ms Sumaiya Sidat presented her paper, “Digital Marketing Challenges: Perceptions of Small Retailers,” co-authored with Prof Chantal Rootman and Ms Asiphumeze Nkula.