09/03/2026
We're excited to welcome Dr. Loran Jarrett to the George Dean Johnson, Jr. College of Business and Economics, where she joins as Associate Professor of Marketing and will oversee our internship programs.
Dr. Jarrett brings 16 years of experience as a marketing practitioner alongside 10 years in higher education. Before transitioning fully into academia, she held leadership roles in agency, brand, and strategy work, including serving as Vice President at United Landmark Associates, where she contributed to campaigns for brands like Ritz-Carlton and Margaritaville. She also owned her own marketing agency for three years and is currently co-owner of BNG Hospitality alongside her husband, Tim.
At JCBE, she'll teach Intro to Marketing and Marketing Research, while leading our internship program and helping students connect marketing theory to real-world practice.
Dr. Jarrett's career has been marked by a deep commitment to student engagement and professional development — building mentorship initiatives, scholarship programs, and experiential learning opportunities throughout her career. She's a Tampa Bay Business Woman of the Year Finalist, a three-time Top Five Favorite PR/Marketing Practitioner, and served as President of her Leadership Tampa Bay 2016 class before joining its board. Since moving to Greenville in January 2025, she's continued that focus on leadership and community, including as a member of Leadership Greenville's 2026 class.
She holds dual undergraduate degrees from Florida State University, a master's degree from the University of Tampa, and a Doctorate of Business Administration from the University of South Florida.
Welcome to JCBE, Dr. Jarrett!
