12/10/2026
More than three years of policy work have brought us to five recommendations. Now comes the important part: putting them to work.
On 23 October, we’re bringing that conversation to Eindhoven and asking what Europe should do next to bring the Creatives into the core of innovation.
Through ekip project, we have spent more than three years exploring policy challenges, working with ecosystems across Europe and developing recommendations for stronger, more connected innovation systems.
Now we’re moving from policy to action, and five ekip partners will take the stage to unpack the thinking behind each recommendation, what we learned along the way and what it could mean in practice.
Among the speakers is Marcin Poprawski from Humak University of Applied Sciences, alongside:
🔹 Michalis Stangos, from Mscomm Integrated Communications Agency
🔹 Lena Holmberg, from Lund University
🔹 Katarina Scott, from Future by Lund
🔹 Ragnar Siil, from Creativity Lab
Then we open the conversation.
Policymakers, cities and regions, universities, sector organisations, creative businesses and the ekip community will be invited to challenge the recommendations, add their experience and discuss what implementation could look like across Europe.
📍 23 October 2026 | 09:00–13:30
NatLab Main Stage, Eindhoven
As part of Dutch Design Week
👉 Register here: https://ekipengine.eu/events/from-policy-to-action/
Want to join us for the afternoon too?
CreativeNL Live 2026: Why the World Needs More Design, organised with CLICKNL takes place from 16:00–19:30. The afternoon session requires separate registration here: https://docs.google.com/forms/d/e/1FAIpQLScnyvmSllOLcNhbumtPKmzTChGf5cf9Q1r99eEsBd9PrjSSRA/viewform
The ekip project is part of Humak's research programme, Thriving Through Experiences. Learn more about ekip project: https://www.humak.fi/en/projects/ekip/
