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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

Center for Hispanic Marketing Communication at Florida State University

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Tallahassee, FL
Center for Hispanic Marketing Communication at Florida State University

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Based in Tallahassee, FL, the Center is the first of its kind in the United States. The Center’s programs are housed in the FSU School of Communication.

Faculty and students working with the Center are conducting ground-breaking research and serving as an innovative resource for the Hispanic marketing industry. The Center for Hispanic Marketing Communication at Florida State University was founded by Dr. Felipe Korzenny in 2004. Recognizing the immediate need for professionals trained in Hispanic Marketing Communication, the Center’s goals focus on:
- Educating students to serve the Hispanic marketing industry
- Training professionals who currently serve the Hispanic public in the U.S.
- Conducting relevant research to further the understanding of the Hispanic market
- Serving as a source of knowledge about the Hispanic Market for industry professionals

The Center offers training to students and professionals who want to serve the Hispanic and other multicultural markets through courses, a minor, certificates, conferences, scholarships, and internship, and mentorship programs. Have any questions? Feel free to contact us.

10/28/2026

A very special thank you to Grupo Bimbo for sponsoring this year’s Rooted in Purpose Gala! 🤍

We are incredibly grateful for your support of the CHMC and your investment in the next generation of Hispanic marketing professionals.

We also want to thank Lourdes Garcia, CHMC Advisory Board Member, for her continued guidance, support, and commitment to creating meaningful opportunities for our students.

Thank you for believing in our students and in the work of the Center!

We will see you at our Gala Saturday, November 7th. Starting at 6pm at the Alumni Center.

✨ Visit the link in our bio to sponsor, donate, or buy your chair for the Rooted in Purpose Gala!

10/20/2026

Although the hurricane had other plans for our Gala, we still made the most of our time together celebrating our community and the connections that bring us together 🌻

A special thank you to our awardees Diego Balado and Cristina Pineda for sharing their valuable insights and experiences to our students and the community 🫶

10/16/2026

Our 2026 CHMC Gala has been rescheduled! 🗓️

You’re Invited to the 2026 CHMC Gala: Rooted in Purpose

Experience an evening of celebrating impact, achievement, and the power of culture. Guests will enjoy food and music, gain insights from industry professionals, recognize distinguished award recipients, and support our mission to empower the next generation.

The CHMC Gala not only brings community, celebration, and connection, but also an investment in opportunities that help students grow. Get your tickets and table now at the link in bio!

Can’t attend? Contact Sofia Otta ([email protected]) for sponsorship and in-kind donation opportunities!

Rooted in community. Inspired by culture. Growing our future.❤️💛

10/08/2026

Just 1 DAY AWAY from the Gala we’ve been talking about for months 👏🏻 Consider this our nonchalant reminder that tomorrow is the big day!

Want to attend the Gala? Grab your tickets at the link in our bio! 🎟️

Interested in getting involved or need more details? Reach out to Sofia Otto at 📩 [email protected].

10/07/2026

We know you will be at our Gala just for our Silent auction…

No worries, we’ve got you covered! This year we will be auctioning more than 40 items!

Look at what we got:
- Signed Football by none other than legend Bobby Bowden. 🏈
- Norwegian Cruise tickets for 2 people. 🚢
- FSU Basketball Presidents Box Tickets. 🏀
- Soccer ball signed by Falcao and Luis Suarez. ⚽️
- FSU Signed Memorabilia by multiple sports teams and the marching Chiefs. 🥁
- And so much more!

Don’t forget to secure your ticket NOW. Link in our bio 🔗

10/07/2026

T-minus 2 days until the ULTIMATE PACHANGA! 🎉 We couldn’t be more excited!

Want to attend the Gala? Purchase your tickets at the link in our bio! 🎟️

Interested in getting involved or need more details? Reach out to Sofia Otto at 📩 [email protected].

10/04/2026

Meet Diego Balado, one of our distinguished awardees at this year’s Gala! 🎙️

As a familiar voice in Argentinian sports, Diego has built an impressive career sharing his passion for sports and connecting audiences through his storytelling.

Join us on October 9 as we celebrate Diego and our incredible group of awardees! ✨

🎟️ Be part of the celebration. Reserve your seat or table through the link in our bio.

09/30/2026

Looking for a way to give back to FSU and support our students?

Join us at the 2026 Rooted in Purpose Gala on October 9 at the FSU Alumni Center! Whether you’re an FSU alum, part of the Tallahassee community, or simply someone who believes in supporting the next generation, we would love to have you with us.

Come celebrate Hispanic Heritage Month with us. We will be having a complementary buffet, live music, silent auction (with a lot of FSU items) and so much more!

DM us “Support” to learn more or visit the link in our bio to get your ticket! 🔗

09/30/2026

Meet Cristina Pineda, a creative force with a heart for community and a deep love for her Mexican roots.

Fashion designer, entrepreneur, filmmaker, philanthropist, and creator of XICO Mascota, Cristina brings culture and imagination to life through her work. We are honored to celebrate her as one of this year’s Rooted in Purpose Gala honorees, and invite you to get to know the woman behind all of this creative work!

Join us for A Conversation with Cristina Pineda
October 8 · 6 p.m. · Globe Auditorium
An evening of inspiration as we explore her journey, her creative vision, and how our roots can inspire what we bring into the world.

And the next day we will be having our Rooted in Purpose Gala. Visit the link in our bio to get your ticket 🔗

Address

4100 University Center, Building C
Tallahassee, FL
32304

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+18506449698

Website

http://hmc.comm.fsu.edu/, https://spark.fsu.edu/Project/3013/

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